On Thursday 21 July, the Q2 2022 IPA Bellwether report was released, and the findings are a reflection of an industry facing uncertain times. While total marketing budgets have stayed fairly resilient in the latest quarter, with net growth of 10.8%, [...]

In today's ExchangeWire news digest: Deliveroo cuts it's UK sales forecast; India continues to crack down on Chinese phone makers; and the FTC fields calls to investigate the VPN industry.   Deliveroo cuts UK sales forecast The cost of living crisis has started [...]

IAB GCC have released their MENA Digital Adspend report. The 2021 figures show a huge rise in adspend across MENA, highlighting the level of investment as well as the accelerated growth in the region. The report, which takes into account 17 [...]

Integral Ad Science, a global leader in digital media quality, today (June 23rd, 2022) released ‘Ad Context & Attention’, a study conducted in partnership with Tobii, the global leader in eye-tracking and pioneer in attention computing, to understand how display [...]

Global ad tech platform Good-Loop today announced it has partnered with Scope3, the source of truth for supply chain emissions data, in a deal that enables digital marketers to easily measure, offset and reduce the entire, end-to-end carbon footprint of [...]

Adludio, the global advertising platform providing top-tier creative and superior insight into consumer-behaviour data, has hired Charlie Roth as regional director of sales for the US Northeast. Coming at a significant time of expansion for Adludio, Roth will spearhead the [...]

In today's ExchangeWire news digest: Apple have been fined again over third-party payment options in relation to dating apps; Attorney General Karl Racine has filed a lawsuit against Grubhub over “deceptive trade practices”; and TripleLift have announced they are acquiring [...]

In today's ExchangeWire news digest: Publicis Groupe announce their exit from Russia; Facebook create a TikTok profile; and ChannelEngine raise USD$50m (~£38.2m) in a Series B round.   Publicis Groupe are exiting Russia: “we strongly condemn the unilateral aggression” French-owned advertising agency Publicis [...]

As many people know, I was born in Moscow in what was then the Soviet Union. I met my wife in Odessa more than 30 years ago while visiting family in Ukraine. Odessa is a beautiful city, steeped in a [...]

In today's ExchangeWire news digest: Donald Trump launches "Truth Social" app to rival Big Tech; NayaPay secures largest seed funding in South Asia; and Booyah Advertising buy FiveFifty in launch of programmatic media division.   Trump launches social media app to rival Big Tech Donald [...]