ExchangeWire round up some of the biggest stories in the European digital advertising space. In this week’s edition: Viant acquire Adelphic; London startup Superawesome pursue IPO; Pivigo launch data science hub; Adsquare expand to USA; Fyber partner with Line; and Eyeota collaborate [...]

Yesterday, (26 January) Google parent Alphabet Inc., (NASDAQ: GOOG, GOOGL) announced financial results for the quarter ended 31 March, 2016. The internet giant boasted an 8.3% increase in fourth-quarter profit, largely driven by the sustained shift to mobile. However, the [...]

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir, head of research and analysis, ExchangeWire. In this week’s edition: The 2017 shopper; Mobile games vs social apps; and rise [...]

Following obstacles in its acquisition of Yahoo, Verizon Communications Inc. (NYSE: VZ) reported a year-on-year decline in revenue. However, the company’s Internet of Things business increased 21%, compared to Q4 2015. Financial Highlights - Total consolidated operating revenues in fourth-quarter 2016 [...]

Publishers see the rise of fake news as a chance for quality journalism to stand out, even as they worry about the increasing power of big tech platforms, finds Reuters Journalism, Media, and Technology Trends and Predictions Report 2017. Key predictions:  - A [...]

Fake news: hoaxes, propaganda, and misinformation deliberately published to mislead, rather than entertain audiences, has caused fear and confusion across the world, from news publishers accused of promoting it, to readers who have been duped by it. As Claudia Collu (pictured [...]

In this week’s LATAM Roundup, the e-commerce and marketplace Mercado Livre reveals their growth due to investment in technology and programmatic media, which will have an increased budget in 2017; Teads' commercial teams are focused on interactive video campaigns in Brazil; and, [...]

Annual ad tech and martech M&A figures point towards a healthy 2017. - Total ad tech/martech deals completed remains steady year-on-year - Combined disclosed value of deals grows by USD$9.6bn (£7.8bn) on 2015 - Significant increase in Private Equity backed deals Specialist technology M&A advisor [...]

Companies dismiss ongoing uncertainty by raising marketing budgets markedly at end of 2016, reveals Q4 2016 IPA Bellwether, released this Wednesday (18 January). Report highlights – Growth sustained to extend record run of growth to over four years – Events and online marketing remain [...]

ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir, head of research and analysis, ExchangeWire. In this week’s edition: The 'imagination gap'; Christmas winners; IoT & VR are priorities [...]