Cedara, the first end-to-end carbon intelligence platform empowering businesses and their employees to seamlessly take climate action, is announcing its collaboration with ShowHeroes, a global independent leader in digital video content, tech, and advertising solutions. By leveraging Cedara’s Enterprise product, [...]

Bidstack, the in-game advertising and video game monetisation platform, today (November 7th, 2022) announces it has become a Unity Verified Solution.  The Bidstack toolkit of non-intrusive advertising formats is now available to a global audience of Unity developers, having been tested [...]

One of the world’s largest and best-known snack companies, Lay’s, partnered with Eskimi, a full-stack programmatic data platform, and Anzu.io, the world’s most advanced in-game advertising company, to launch an intrinsic in-game video ad campaign to promote its potato chips [...]

ShowHeroes Group, a global leader in digital video content, technology and advertising solutions, and DER SPIEGEL are intensifying their long-standing commercial video content partnership on SPIEGEL.de.  As part of the extended cooperation, ShowHeroes Group will take over content exclusivity for video [...]

In today's ExchangeWire news digest: TikTok-owner ByteDance plans to expand its music streaming service globally; Getir in talks to rescue rapid grocery delivery rival Gorillas; and Apple quietly plans to monetise its original video content.   TikTok-parent plans global expansion of music [...]

MGID, the global advertising platform, has announced enhancements to its platform by adding an integration with Getty Images, the leading global visual content creator and marketplace, to better engage its audiences. With over 495 million visual assets to choose from, this [...]

Bidstack, the in-game advertising and video game monetisation platform, today (October 7th, 2022) announces it has raised a total of USD$11m (£9.8m) in a new round of funding. This includes a USD$6m (£5.3m) strategic investment from digital platform cybersecurity world [...]

The GoodNet and SeenThis are partnering to enhance the video and display advertising offerings served on the GoodNet Sustainable Ad Network. SeenThis’ adaptive streaming technology uses lower data transfer on ad campaigns than legacy technology, avoiding carbon footprint for advertisers [...]

ShowHeroes Group, a global leader in digital video content, tech, and advertising solutions, has announced the appointment of media and ad industry expert, Amelia Parsons, as its new UK head of supply. A decade ago, Amelia started her career in the [...]

EX.CO - The Experience Company, the world’s leading content experience platform powering billions of personalised interactions around the web, announced new case study results that indicate BoardingArea, a network of 60+ business travel and frequent flyer websites, is earning 27% [...]