ATS London 2022 - Outcome-Driven Advertising: Approaching Measurement in 2022 & Beyond
How is measurement continuing to evolve, and how are marketers adapting their approach to achieving marketing effectiveness?
An expert panel joined Grace Dillon at ATS London to discuss how marketers are adapting their approach to enhance marketing efficacy.
- Grace Dillon - ExchangeWire (moderator)
- Brandon Keenen - Ziglu
- Niall Moody - Nano Interactive
- Laura Collins - Omnicom Media Group
- Nick Reid - DoubleVerify