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ATS Singapore 2015

Agenda

8.45am – Registration

9.30am – Welcome
Ciaran O’Kane, CEO & ExchangeWire, ExchangeWire

9.40am – The Programmatic Outlook in APAC
Rachel Smith, COO, ExchangeWire

10.00am – Keynote
Matt Harty, SVP, APAC, The Trade Desk

10.20am – Panel Discussion: How Marketers are Building Their Programmatic Business
Moderator: Wendy Hogan
Panelists:
– Nicki Kenyon, VP Digital Marketing, APAC, Visa
– Janice Chan, Senior Director, Digital Marketing, Starwood
– Germaine Ng Ferguson, General Manager, Integrated Solutions & Analysis, StarHub

11.00am – Break

11.20am – Keynote: Innovating with an open Adtech ecosystem in Asia Pacific 
Dave Osborn, VP Asia-Pacific, AppNexus
Joined by:
– Damian Cook, Managing Director, Audience360
– Reza Behnam, Co-Founder/Chair, CtrlShift

11.40am – Panel Discussion: How the Industry Must Adjust to Evolving Programmatic Models
Moderator: Ciaran O’Kane, CEO & Founder, ExchangeWire
Panelists:
– Scott Neville, Chief Strategy & Marketing Officer, IPONWEB
– Adele Hanzlicek, Country Manager Australia and New Zealand, Rubicon Project
– Michel de Rijk, Chief Executive Officer, Asia Pacific, Xaxis
– Marcus Treacy, Head of Digital, Phar Partnerships
– Caroline Troman, Director, Programmatic & Regional Sales APAC, Yahoo

12.20pm – Lunch

1.35pm – Case Study: Bridging the Data Gap
– Ryan Pestano,  VP, Product & Operations APAC, Amobee
– Ying Shao Wei, COO, DataSpark

1.50pm – Panel Discussion: The Application of Data in Programmatic
Moderator: Ciaran O’Kane, CEO & Founder, ExchangeWire
Panelists:
– Krishan Patel, VP Business Development APAC, Amobee
– Jonas Jaanimagi, Head of Media Strategy & Operations, REA Group
– Kevin Tan, CEO, Eyeota
– Rahul Vasudev, Managing Director, APAC, MediaMath
– Ben Sharp, Managing Director, APAC, AdRoll

2.30pm – Keynote
Jason Barnes, Vice President, Asia Pacific, PubMatic

2.50pm – Break

3.10pm – Keynote: Unlocking the mobile ecosystem with programmatic technologies
– Michael Sturm, Managing Director APAC, ADTECH/AOL Platforms

3.50pm – Panel Discussion: Joining the Dots – Why Programmatic Can Solve the Multi-Channel Conundrum
Moderator: Barry Adams, CRO, Eyeota
Panelists:
– James Sampson, VP & General Manager, APAC, DataXu
– Vicki Lyon, Chief Commercial Officer, SiteTour
– Ryan Ferguson, Head of Platform Solutions & Innovation SEA, Google
– Yogesh Foflia, Head of Media Sales SEA, TubeMogul
– Joe Nguyen, Senior Vice President, Asia Pacific, comScore, Inc.

4.10pm – Panel Discussion: Programmatic Mobile Monetisation – We Need to Talk About Mobile
Moderator: Ciaran O’Kane, CEO & Founder, ExchangeWire
Panelists:
– Sonal Patel, Director, JPAC, Twitter Exchange
– Russell Barry, Client Partner APAC, LiveRail at Facebook
– Robbie Hills, Head of Audience Solutions, Asia Pacific, Google

4.50pm – Networking Drinks

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