In today’s Digest, we cover Netflix debuting new ad markets, podcast inventory, and vertical video ads; WBD betting on agentic advertising ahead of its Paramount merger; and AI driving 129% growth for ‘meaningful’ brands.
the7stars' Kashif Dalvi joins us to discuss Alibaba integrating Qwen into Taobao, Instagram expanding into CTV, and an Amazon-Netflix tie-up.
All the goings on in the ad tech world this week, plus today's MadTech Daily Podcast...
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