Latest Stories

• Digest: TikTok Launches Ad-Free Tier in UK; Byron Allen Buys BuzzFeed; California County Sues Meta Over Scam Ads

  10 hours ago News

  

  In today’s Digest we cover TikTok introducing an ad-free subscription in the UK and Byron Allen taking over BuzzFeed as CEO in a $120m buyout. We also discuss Meta being sued over scam ads in California.

• "By the time a child turns 13, there are 72 million pieces of data on them": Dan Richardson on Australia's Children's Online Privacy Code

  17 hours ago News

  

  Charlotte McEleny talks to independent ad tech consultant and parent Dan Richardson about Australia's proposed Children's Online Privacy Code...

• Digest: Alibaba Pushes 'Chat-to-Buy' With Qwen AI; Amazon Data Coming to Netflix Inventory Next Week; Instagram Eyes Long-Form CTV Push

  1 day ago News

  

  In today’s Digest, we cover Alibaba leaning into AI shopping with a Qwen–Taobao tie-up, Amazon data set to power Netflix ads in the UK from 18th May, and Instagram exploring long-form video on CTV. 

• Digest: ChatGPT Ads Expand to New Markets Including UK; Meta Sues Ofcom Over Safety Act Fines; Apple Pays $250m Over Siri AI Claims

  2 days ago News

  

  In today’s Digest, we cover OpenAI expanding ChatGPT ads globally as The Trade Desk’s CSO joins the company, Meta taking Ofcom to court over online safety penalties, and Apple agreeing to a USD$250m payout over Siri AI misrepresentation.

• ExchangeWire on Big Tech's Ad Revenue, News Habits, and Agentic Media Buying

  5 days ago Podcast

  

  ExchangeWire discuss the 4 tech giants' ad revenue, news consumption habits across age groups, and Omnicom using AI agents in live media buys.

• How Can Agencies Build Partnerships That Last?

  5 days ago News

  

  In his latest column, Alex Lamaro-McCrindle, digital lead at Miroma Founders Network, looks at why alignment, agility, and courage are the foundations of the agency-client relationship… Having recently undertaken the MiniMBA in Marketing, the first module was market orientation. The idea [...]

• The Stack: AI’s Next Phase 

  5 days ago News

  

  This week, AI’s rapid commercial growth collided with mounting regulatory scrutiny, as governments, platforms, and investors raced to shape the next phase of the industry. In today’s MadTech Daily, we cover Meta preparing AI agents to perform tasks for users; [...]

• Emerging Channels, Cleaner Pipes: Assembly’s Tom Cogan on Where MENA Programmatic is Heading

  6 days ago News

  

  Charlotte McEleny meets Tom Cogan, programmatic associate director at Assembly Global, to discuss the future of programmatic and how different channels excel in the MENA region...

• Digest: ChatGPT Ads Manager Opens to All US Advertisers; Amazon Targets Supply Chain; Publishers Sue Meta Over AI Copyright

  6 days ago News

  

  In today’s Digest, we look at OpenAI expanding ChatGPT ads with a US-based manager and CPA bidding; Amazon taking aim at supply chain dominance; and publishers suing Meta over AI training copyright claims.

• The 'Hair-On-Your-Pillow' Theory of Contextual Advertising

  6 days ago News

  

  This week, Shirley Marschall looks at why a message that can feel well-placed in one environment may feel intrusive in another. Like hair, of course…