Audion, an AI-driven advertising platform specialising in digital audio, has appointed Liora Fox to the newly created role of director of sales for EMEA. Bringing on board the award winning 'rising star' is a strategic move for the company as it continues the expansion of its European leadership team to deliver on its growth plans.

Fox was previously business lead at global ad tech specialist Ogury. Prior to that she was responsible for cross channel media buying (audio, digital, print, radio, and out-of-home) for clients at Wavemaker and its predecessor Maxus Global.

Consistently promoted during the five and a half years she worked at Ogury, Fox has also been recognised regularly across major industry awards including: BRAVE 10 Rising Ad Tech Stars under 35 (2026); the Media Leader Future 100 (2025); Performance Marketing World 30 under 30 (2025); Business Insider Ad Tech Rising Star (2024); Performance Marketing World Star Performer (2024), The Wires Ad Tech Rising Star (2023) and Media Week 30 under 30 (2023).

Audion has seen more than 100% revenue growth in the first half of 2026, during which time it has also doubled the size of its global team. Fox will drive the company’s commercial growth and revenue strategy across the EMEA region. She will be responsible for scaling Audion’s ad tech tools and its 'performance audio' advertising solution Audion AI (launched earlier this year); in addition, she will establish strategic partnerships with premium brands and media agencies. Fox will also play an active part in managing new publisher partnerships scheduled for the second half of 2026.

Elie Kauffmann, head of sales for EMEA at Audion, says: "Installing a dedicated director of sales for the entire EMEA region is a major milestone for Audion as we continue to forge ahead in Europe. Liora’s appointment demonstrates first hand our ability to attract top-tier senior talent; it also cements our commitment to fulfilling our ambition to become the definitive operating system for digital audio advertising across Europe."

Fox says: "The call for solutions that deliver non-intrusive, highly targeted advertising is only getting louder - and this is exactly where audio delivers. Audion has an impressive track record in this growing arena; more than that, its eye is firmly on the future as it works on technology and innovations that play an integral part in the channel going from strength to strength. I’m excited to join!"

Audion

Since its creation in 2018 by Arthur Larrey and Kamel El Hadef, Audion has established itself as the leading expert in digital audio, delivering innovative advertising solutions for brands and agencies, along with monetisation technology tailored to ...

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