With the advent of new technologies and enhanced user experience, users have become more connected than ever before. Georges Tertois of Eidgensi looks at how Web3 can enhance this shift even further, and what it will offer to advertisers. Nowadays, virtually [...]

Broadsign and Numbat GmbH today (March 29th, 2023) announced that Numbat has selected the Broadsign digital-out-of-home (DOOH) advertising platform to build, power, and scale advertising capabilities for its growing network of sustainable, high-power electric vehicle (EV) charging stations.  As Numbat rolls [...]

Adform, the global programmatic advertising platform, announces two new hires to its senior leadership team: Annabelle Dudman joining as SVP commercial excellence, and Paul Confrey as VP global agency partnerships.     Annabelle Dudman joins Adform from Sony PlayStation, where she spearheaded the [...]

It’s been a rollercoaster few days for the tech world, as the downfall of Silicon Valley Bank (SVB) - the second-largest US bank crash ever - plunged the future of thousands of companies, from startups to conglomerates, into immediate doubt.  Interventions [...]

Nexta is pleased to announce today (March 13th, 2023) the appointment of Thomas Sundgren as the company's new vice president of commercial. Sundgren brings a wealth of experience in leading sales and marketing teams and will be responsible for leading Nexta's [...]

The latest Financial Time / Statista ranking of Europe's fastest-growing companies was published this March 2023. The ranking lists the European companies with the highest annual growth rate between 2018 and 2021. The minimum average growth rate required to make the [...]

Le dernier classement Financial Time / Statista des entreprises européennes, à la croissance la plus rapide, a été publié ce mois de mars 2023. Ce palmarès répertorie les entreprises européennes ayant enregistré le taux de croissance annuel le plus élevé entre [...]

In our latest in-depth look at our Industry Review pillars, we break down the major talking points around the economy, and how the next 12 months might play out. In a year of record inflation amid a persistent cost of living [...]

On today's MadTech Sketch, Ciaran O'Kane maps out the concept of the No Data Zone, or NDZ, and what it means for the ad tech ecosystem. Ad tech will have you believe that programmatic is putting the right message in front [...]

MINT, the global leader in Advertising Resource Management (ARM) software as a service, announced the appointment of Pierre Naggar as director of sales for the UK. In this new role, Naggar will take the lead on spearheading the company’s growth [...]