ID5, the independent identity solution provider, announces the appointment of media executive Ana Milicevic as adviser and member of its board of directors. Ana Milicevic is an entrepreneur, media executive and digital data innovator who has held key leadership roles across [...]

Anzu.io, the world’s most advanced in-game advertising platform, today announces a new partnership with OpenX, a premium independent advertising exchange connecting the world’s top brands with consumers across the most trafficked websites and mobile apps globally. The integration with Anzu’s in-game [...]

TheViewPoint is presenting its second webinar in the TVP Talks series, where Ad Tech enthusiasts can join the discussion on innovative ideas and best practices in the CTV space. Ad gurus and leading publisher experts will share their views about [...]

Total Media Solutions, an advertising technology solutions provider that helps publishers globally manage their revenue and create value-added experiences for users, announces the launch of sTag, which allows publishers to implement their revenue management strategy from a single tag. Traditionally any [...]

In today's ExchangeWire news digest: AT&T rush to sell off Xandr; GlobalBees raise USD $150m in a series A funding round; and Netflix beat subscriber and revenue expectations, but miss their target earnings.   AT&T in rush to sell Xandr ad tech [...]

Smart AdServer, the leading independent ad monetisation platform, today announced the appointment of respected ad tech leader, Teiffyon Parry, as EVP global demand to drive continued growth of the company’s demand offering. Parry, who will manage the company’s demand group [...]

ShowHeroes Group, Europe's leading independent provider of video solutions for digital publishers and advertisers, is continuing its growth in the UK market with the appointment of Richard Hughes as agency director. Richard previously worked at The Guardian for 7 years, [...]

Epom is a leading ad tech company that has designed a family of products for meaningful advertising. Its products focus on creating cost-effective and easy to use solutions for ad serving and ad management. The flagship product in its currently [...]

Following an article from Eyeota’s Rob Armstrong, written shortly after Google announced a delay to the termination of cookies on Chrome, Kristina Prokop, CEO and co-founder, Eyeota, explains why brands should implement cohort-based onboarding as part of a data-agnostic strategy [...]

Sharethrough, one of the top global independent omnichannel ad exchanges, is introducing dynamic video captions for video ads to elevate user experience, optimise ad recall and increase ad engagement. Recent research from Sharethrough shows that 75% of mobile users keep their phone [...]