In her latest column for ExchangeWire, Shirley Marschall pours a pumpkin spice latte and muses what Q4 has in store for the ad tech industry.

In today’s Digest, we discuss Trump’s warning of tariffs on nations discriminating against US tech, Elon Musk’s xAI suing Apple and OpenAI for monopoly practices, and Japanese media suing Perplexity for copyright infringement.

In today's ExchangeWire Digest: Walmart grows ads business by 46%; TikTok draws backlash for mandatory AI tool; OpenAI questions Zuckerberg role in USD$97bn (£71.2bn) Musk takeover offer. Walmart grows ads business by 46% Walmart’s advertising revenue increased by 46% year-over-year, as revealed [...]

The week was marked by shifting power plays between governments, platforms, and advertisers. MSQ rejected a merger deal which never was with S4 Capital, Google eased Play Store restrictions in Europe whilst simultaneously being hit by regulatory action in Australia, [...]

In today’s Digest, we discuss claims that Meta inflated ad performance; Australia’s OOH industry seeing growth across all categories, as well as Google altering play store rules amid EU scrutiny...

Silverpush, the contextual intelligence company, today (20th August, 2025) has announced new AI-powered enhancements to the company’s proprietary contextual intelligence platform, Mirrors, allowing brands and advertisers to maximise performance and streamline, automate, and optimise, contextual campaigns across YouTube, social, and [...]

In today’s Digest, we cover Google striking an AI news deal with AAP and the PPA calling for CMA oversight of Google AI search. We also discuss the UK dropping its bid for Apple user data as well as ChatGPT’s [...]

In today’s Digest, we discuss Google being fined $36M over Aussie telco deals, Meta planning a fourth AI shake-up in six months, and EU digital rules stalling a US trade statement.

This week, tech and media saw legal battles, new AI tools, safety concerns, and TV show production decline. In today’s MadTech Daily, we cover Dentsu's revenue dipping, Paramount's latest strategy plans, and a new AI feature from Google.  Elon Musk doubled [...]

DoubleVerify, the leading software platform to verify media quality, optimise ad performance, and prove campaign outcomes, released its 2025 Global Insights: AI, Automation and the Future of Digital Advertising report.  The report draws on DV’s platform intelligence, campaign-level analytics and a [...]