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  • Alibaba Touts 'New Retail' Engagement As Key to Singles Day Record Sales; Wavemaker Launches in 2 APAC Markets

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  • APAC Marketers Overlooking Physical Customer Touchpoints

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  • Europe Embraces Programmatic Video Monetisation; DOOH Brand Charter by JCDecaux

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  • APAC Marketers Turn to In-App Ads, But Should Avoid Common Pitfalls

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  • Redefining the Millennial Brand Experience

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  • Zenith Unveil Global Rebrand Strategy; TPG Revise Offer in Fairfax Takeover Bid

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  • 3 Reasons Brands Should Pay Attention to Predictive Intelligence

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  • Singapore Has Lowest Video Viewability in Region; Lack of Cross-Device View Distorting SEA Attribution Data

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  • Navigating Influencer Marketing: Sponsorship Rule Breakers, Transparency Trust & Code of Conduct

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  • Untapped Creative Potential of Smartphone Digital Advertising

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