Axeptio and Agence123 have published a white paper analysing six real-life case studies of e-commerce brands that have successfully transformed their consent management into a powerful marketing performance driver. Entitled “Six e-commerce Brands Show How Consent Can Drive marketing performance”, [...]

EscalaX, empresa global de publicidad programática, anuncia un acuerdo estratégico con BidSafe One, firma especializada en privacidad y cumplimiento normativo en el sector ad tech.  Así, EscalaX, cuya propuesta se basa en construir un marketplace multicanal seguro y transparente, con un [...]

EscalaX, a global programmatic advertising company, announces a strategic partnership with BidSafe One, a firm specialising in privacy and regulatory compliance within the ad tech sector. With this collaboration, EscalaX, whose proposition is built around creating a secure and transparent multichannel [...]

Ad tech companies often face a number of challenges when expanding into European markets. In collaboration with digitalAudience, we examine how they can expand successfully in a new territory...

Pixalate, the leading global platform for ad fraud protection, privacy, and compliance analytics, announced that a UNICEF  "Compliance Tech" case study – under the Data Governance for Children Project –  features Pixalate’s Children’s Online Privacy Protection Act (COPPA) Compliance Tool [...]

Pixalate, the leading global platform for ad fraud protection, privacy, and compliance analytics, released the Q2 2025 GDPR-K & UK Children’s Code Privacy Violations in Mobile Apps Report, part of Pixalate’s series on European Users’ Privacy Rights.  The report exclusively examines [...]

Axis is proud to announce its approval as the new vendor in IAB Europe’s Transparency and Consent Framework (TCF) v2.2, reinforcing its commitment to data privacy, user choice, and industry best practices. Launched in April 2018, the TCF is a cross-industry [...]

Ad tech company AceeX announces a strong start to the year with a series of strategic moves that position the company for accelerated growth and deeper industry integration. In Q1 2025, AceeX status was approved as Vendor 1387 of IAB Europe’s [...]

MarkApp (MarkApp Media LTD), an innovative leader in digital advertising technology, proudly announces its official registration as a vendor under the Transparency and Consent Framework (TCF) managed by IAB Europe. The Interactive Advertising Bureau (IAB) Europe's TCF is an essential compliance [...]

Pixalate, the global market-leading ad fraud protection, privacy, and compliance analytics platform, released the Q4 2024 GDPR Evasion in the Mobile App Ecosystem: Privacy Policy Omissions & Legal Implications for SSPs and App Stores Report. The report examines apps across [...]