• Spotify Announces Launch of Video Ads with Roku; US Streaming Giants Form Lobbying Group 

    In today's ExchangeWire news digest: Spotify and Roku announce the launch of integrated video ads; video streaming platforms form a new trade group; and Linda Yaccarino states X will turn a profit in 2024. Spotify to bring video ads to Roku [...]

  • Hearing APAC Out: Key Audio Trends Shaping the Region

    With ad spend in the digital audio advertising market projected to reach US$2.23bn (~£1.74bn) this year, the Asia-Pacific region has been witnessing an impressive surge in digital audio consumption over the past few years. With the proliferation of smartphones, faster [...]

  • Tappx Launches World's First Contextual Audiovisual Advertising Solution

    Tappx, a leading ad tech company powering advertising solutions for mobile, desktop, and OTT/CTV, proudly announces the launch of Contextualize-It - the world's first contextual ad tech solution designed to analyse complex moving audiovisual content.  Contextualize-It has been in development at [...]