In honour of International Women’s Day, audience intelligence platform NumberEight and in-game audio pioneer Odeeo are launching a platform dedicated to lifting women in tech (womendontplay.com), a destination to host interviews, resources, and tools for women (and men) in the [...]

European omni-channel advertising platform Hawk and Captify, the leading search intelligence platform for the open web, have announced an exclusive partnership that will enable online search data to be used for digital out-of-home (DOOH) and audio media trading for the [...]

BrandMetrics has joined forces with FD Mediagroep and BNR to carry out the first listener-wide study in the Netherlands that also includes podcasts as an advertising medium. A total of 32 audio campaigns by advertisers from 12 different sectors were studied [...]

Odeeo, the global audio ads in game platform has recorded 300% year-on-year revenue and daily active user (DAU) growth in 2022, and served over a billion ads, with 10bn ad opportunities created. Odeeo connects advertisers to the world’s 2.9bn mobile gamers. [...]

Octave Audio has attained the IAB Gold Standard 2.1 Certification, becoming the first digital audio business to be awarded this accreditation under the latest IAB standard.  The IAB Gold Standard award process thoroughly examines brand safety, ad fraud, consumer experience, and [...]

Integral Ad Science, a global leader in digital media quality, today (December 20th, 2022) released its 2023 Industry Pulse Report that found media experts called out declining consumer trust as a top concern with advertising on social media platforms. Despite [...]

Audio has experienced rampant growth in recent years and shows no signs of slowing down. Global ad spend on traditional radio advertising is set to hit a market volume of USD$28.1bn (~£22.8bn) by the end of the year. As total [...]

Hivestack, the world’s largest, independent, programmatic digital out-of-home ad tech company, has announced an expanded exclusive partnership with Stingray, a leading music, media, and technology company, to power their retail audio advertising network across several markets. The integration of Stingray's [...]

In a tumultuous year for tech, audio has boomed across markets and demographics. The global music streaming market is predicted to rise to USD$27.24bn (~£22.6bn) before the year is out, while 34% of the world’s population listens to at least [...]

December is here, and it’s traditional at this time of year to start looking ahead, thinking about what’s set to characterise the coming 12 months, making plans, and allotting budgets. Starting Monday 5th December, we’ll be running our annual predictions pieces. [...]