In today’s digest, we cover Google launching Offerwall to boost publisher revenue, IAB launching a framework to standardise gaming ad metrics, Apple changing EU App Store terms with a new fee structure, and Apple and Google being told to drop [...]

This week, regulatory bodies across the globe signaled a sharp turn toward stricter oversight. In today’s MadTech Daily, we discuss a US Judge siding with Meta in an AI copyright lawsuit, authors suing Microsoft over AI training on books, and [...]

Pubstack, the leading monetisation management platform for digital publishers, announces the strategic appointment of Ronan Murphy as Country Manager for the United Kingdom. This appointment marks a significant step forward in Pubstack’s ongoing global expansion strategy while demonstrating the company's [...]

Content Ignite®, a No-Code, SaaS Ad Stack Management Platform, has officially launched its new Revenue Insights Hub, a powerful addition to the company’s Fusion platform, aimed at helping publishers identify and act on revenue opportunities faster and with greater confidence. Built [...]

Frameplay, the in-game advertising leader and pioneer behind the Frameplay Exchange, and iion, the industry's first unified gaming advertising platform serving brands and publishers across APAC and EMEA, have announced a strategic partnership that creates the world's most comprehensive game [...]

DoubleVerify, the leading software platform to verify media quality, optimise ad performance, and prove campaign outcomes, today (16th June, 2025) announced the formation of the News AcceleratorTM Publisher Council, a new initiative designed to deepen engagement and transparency between DV and [...]

Taboola today (12th June, 2025) announced DeeperDive, an industry-first Gen AI answer engine designed to live directly on publisher websites and leverage their own content. DeeperDive connects readers with diverse, specialised stories from trusted sources about topics they care about, [...]

Today’s Digest discusses publishers seeing a drop in traffic from Google’s AI tools, Mars’ $1.7bn global media account being pulled from WPP and given to Publicis, as well as Meta’s plans to acquire a stake in Scale AI for $14.8bn. Publishers Hit [...]

Equativ announces the full unification of Sharethrough into its global brand and operations, forming one of the largest global independent media platforms and marketplaces, strengthening its ability to serve global advertisers and publishers with transparency, innovation, and user-first technology. Additionally, [...]

In today’s Digest, nearly half of publishers are seeing a rise in social traffic  referrals, ABC updates the standards for digital-first publishing, and the UK unveils an AI adoption framework. Nearly Half of Publishers See Rise in Social Referral Traffic Nearly half [...]