×
  • German Data Regulator Fights WhatsApp Privacy Update; Applovin Shares Fall After IPO

    In today's ExchangeWire news digest: Hamburg's data commissioner fights to block WhatsApp's impending privacy update over concerns over how Facebook will collect and use data from the platform; Applovin see their share value drop by almost 20% after going public [...]

  • Impact Rolls Out Series Of Events To Celebrate Black History Month In The US

    Impact, the global leader in Partnership Automation™, has embarked upon a carefully curated Black History Month programme of events, which involves a collection of activities globally, including philanthropic activity for its staff to get involved in. This activity will see Impact [...]

  • Digital Marketing Agency Croud Expands Senior Management with Two New Key Hires

    Global digital marketing agency Croud today announces two new key hires for the business, appointing David Thompson as its new chief technology officer, and Sophie Wooller as director of digital transformation for the agency’s in-housing division Serpico by Croud. Wooller’s position is [...]

  • "Deep Tech" Funding Falls in Europe; Second US Judge Rules Against TikTok Ban

    In today's ExchangeWire news digest: the latest State of European Tech Report finds that investment in "deep tech" fell by 13% in 2020; a second federal judge rules against the Trump administration's attempt to ban TikTok; and Zenith forecasts ad [...]

  • How Advanced Audio Technology will Deliver A Sonic Renaissance 

    Rapid advances in technology mean we are about to undergo a sonic renaissance, with sound and audio tech set to be a much more integral part of our everyday lives. In this exclusive piece for ExchangeWire, Phil Rowley (pictured below), [...]

  • Spotify Buys Megaphone; WPP Merges AKQA and Grey

    In today's ExchangeWire news digest: Spotify acquires podcast platform Megaphone for USD $235m; WPP merges agencies AKQA and Grey into AKQA Group; and NBCU partners with PayPal to enhance its shoppable TV offering.   Spotify buys Megaphone for $235m Streaming platform heavyweight Spotify [...]

  • Epom Issues Omnibus Infographic on State of Programmatic In-Housing 2020

    Programmatic advertising is seeing a drastic shift. Scale and efficiency in targeting have resulted in a boom over the past ten years, and with improved user-focused platforms, many organisations are now taking their advertising in-house. In EPOM's State of Programmatic [...]

  • Danish Media Houses Ready with Publisher Platform

    TV 2, JP/Politikens Hus, Berlingske Media, Børsen, Jysk Fynske Medie and Zealand Media are behind the launch of the new digital advertising platform, where advertisers are guaranteed Danish, journalistic quality context and full value for money. It’s here – the Publisher [...]

  • Placements.io Launches First Order Management Integration with Megaphone

    Placements.io, the leader in revenue and billing management for media companies, today announced that the company has launched a publisher technology integration with Megaphone, the largest podcast hosting and monetisation platform. Additionally, Megaphone has signed an agreement with Placements.io as [...]

  • Clearcode Creates R&D Lab to Fuel Innovation and Solve Technical Challenges

    Leading ad tech and martech development company, Clearcode, has announced the creation of its R&D Lab to further help companies build innovative advertising and marketing technologies, and solve the many technical challenges facing the industries. Since 2009, Clearcode has been partnering [...]