Latest Stories

• The Stack: AI Rules Tighten

  6 months ago News

  

  This week, governments turned up the heat on AI and Big Tech as holding companies doubled down on artificial intelligence to stay ahead. In today’s Digest, we discuss the ad industry unveiling the new AdCP standard, major publishers facing a [...]

• Marketers Increase Budgets Cautiously: IPA Bellwether Q3 2025

  6 months ago News

  

  We examine the findings of the latest IPA Bellwether Report, calling on a range of industry experts for their insights. UK marketing budgets have risen for a second consecutive quarter, remaining in positive territory for Q3 2025. Just over 22% [...]

• DSP Wars: Walled Gardens Don’t Need to Win, They Just Need to Be Cheap

  6 months ago News

  

  Shirley Marschall draws up the battle lines as Amazon, Google, and The Trade Desk prepare to enter DSP combat…

• Digest: WPP Strikes $400m AI Deal with Google; Spotify Partners with Netflix on Video Podcasts; Google Offers Search Fix as EU Fine Looms

  6 months ago News

  

  In today’s Digest, we cover WPP striking a USD$400m AI deal with Google, Spotify partnering with Netflix on video podcasts, and Google offering search fixes as an EU fine looms.

• Digest: Publicis Lifts Forecast Again as AI Fuels Growth; California Moves to Govern AI Chatbots; EU Strikes Compromise on Sustainability Reporting

  7 months ago News

  

  In today’s Digest, we cover Publicis raising its forecast again as AI fuels growth, California moving to govern AI chatbots, and the EU striking a compromise on sustainability reporting.

• Intent IQ's Yoad Shloosh on Privacy-First Advertising, Identity Loss and Attribution

  7 months ago News

  

  Yoad Shloosh, head of EMEA at Intent IQ, examines differences between the US and UK markets when it comes to identity and privacy-first advertising

• Digest: Nine, Paramount-Ten in Talks on Ad Sales Merger; Perplexity Halts Ad Signups; EU Reviews Kids’ Safety on Major Platforms

  7 months ago News

  

  In today’s Digest, Nine and Paramount-Ten’s ad sales merger talks, Perplexity’s decision to pause new ad sign-ups, and the European Commission’s review of child safety on major platforms as UK MPs’ call to probe job cuts to TikTok’s content moderation [...]

• Digest: CMA Designates Google Strategic Market Status in Search; India Pilots AI Chatbot E-Commerce; Reddit Poaches WPP Media’s North America CEO

  7 months ago News

  

  In today’s Digest, we cover the CMA designating Google strategic market status in search, India piloting AI chatbot-led e-commerce, and Reddit making a major Madison Avenue hire.

• AI Special with Joris Knetsch of Prose on Pixels: OpenAI’s Sora, DeepSeek, and China’s AI Labelling Law

  7 months ago Podcast

  

  Prose on Pixels' Joris Knetsch joins us to discuss Sora's opt-out model, US concerns about DeepSeek, and regulations in China's AI landscape.

• The Stack: Ad Tech Aligns and Expands

  7 months ago News

  

  This week brought a number of alignment moves across the global ad and AI landscapes from new retail standards to strategic platform partnerships. In today’s MadTech Daily, we discuss ITV launching its GenAI Ads Manager, the UK ad regulator trialling [...]