Latest Stories

• The Stack: Digital Habits Deepen

  7 months ago News

  

  From rising online consumption to blockbuster deals, data-driven upgrades and a rapid AI surge, the ad tech and media industry shifted gears once again this week. In today’s MadTech Daily, we cover DoorDash partnering with OpenAI to enable grocery ordering [...]

• Plotting the Future of the Open Web in 2026

  7 months ago News

  

  Our 2026 predictions series rolls on apace, and today we’re looking at the future of the open web. What will our experts predict…?

• AI and Publishers in 2026: Compete or Collaborate?

  7 months ago News

  

  Our expert panel looks at how the publishing industry can make the most of AI and use it to benefit their output…

• Digest: Amazon in Talks to Invest $10bn+ in OpenAI; Trump Admin Threatens Spotify Over EU Tech Rules

  7 months ago News

  

  In today’s Digest, we cover Amazon in talks to invest over USD$10bn in OpenAI, and OpenAI hiring George Osborne to lead its global ‘Stargate’ expansion. We also discuss the Trump administration threatening Spotify over EU tech rules, and an IAB [...]

• Why AI Needs a More Vanilla 2026...

  7 months ago News

  

  Shirley Marschall takes in everything that occured in the world of AI and ad tech in 2026, and concludes that we might really need a break...

• Creative Optimisation in the Age of AI: Predictions on a New Craft

  7 months ago News

  

  In the third AI piece in our 2026 predictions series, we look at how creative optimisation is changing in the era of AI. What do they expect to see next year?  

• Digest: Meta Tolerates Ad Fraud to Protect Revenue; US Suspends Tech Deal With UK Amid Trade Frustrations

  7 months ago News

  

  In today’s Digest, we cover Meta tolerating China-linked ad fraud to protect revenue, the US suspending a tech deal with the UK amid trade frustrations, and AI becoming Santa’s helper for 2025 Christmas shopping.

• Digest: BBC Studios Accelerates Digital Growth in EMEA; Reddit Challenges Australia’s Under-16 Social Media Ban

  7 months ago News

  

  In today’s Digest, we cover BBC Studios accelerating digital growth in EMEA, Reddit challenging Australia’s under-16 social media ban in court, and Amazon planning to invest over USD$35bn in India’s AI sector.

• The Creator Economy in 2026: Tapping into Culture, Community, Credibility, and Craft 

  7 months ago News

  

  For the next piece in our 2026 predictions series, we asked a range of experts from across the ad industry what changes they predict for the creator economy next year...

• From Impressions to Impact: The Year of Outcomes?

  7 months ago News

  

  Next up in our predictions series, we look at the importance of outcomes, and how they could come to define 2026… Are we moving from vanity metrics to meaningful measurement? 2026 could become the defining moment for outcomes-based thinking. After years [...]