Latest Stories

• Ogury appoints Fabien Magalon as Chief Publisher Sales Officer

  4 years ago News

  Ogury, the Personified Advertising company, is announcing the appointment of Fabien Magalon as chief publisher sales officer. In his role, Fabien will be responsible for setting the global supply strategy, leading Ogury’s international publishing team, and influencing publisher’s product development. “The [...]

• Australia Mulls New Digital Wallets Regulation; Axel Springer Buy Politico

  4 years ago News

  

  In today's ExchangeWire news digest: Australia consider tighter regulations for digital payment systems; Politico are purchased by Axel Springer; and Dukaan raised USD $11m.   Australia mull new digital payments law The government of Australia are contemplating new laws to increase the regulation [...]

• VlogBox launches webinar series Get-Together, with the first one for video creators

  4 years ago News

  

  Vloggers, streamers, animation, and digital studios, as well other video content owners are invited to join their first live webinar– 'OTT for creators comes naturally: Why is CTV another key platform for your videos?' set for September 27, 2021. Over 183.5 [...]

• Adsquare to Offer Mobile-Powered Data and Insights for Mobile & OOH Advertising

  4 years ago News

  

  Adsquare, the global audience and location intelligence company, is now using insights from O2 Motion, enabling businesses to leverage anonymised, aggregated crowd movement data for geo-contextual mobile targeting, as well as for more effective planning and programmatic activation of Out-of-Home [...]

• TikTok Questioned Over Biometric Data Use; Databricks Reach $38bn Valuation

  4 years ago News

  

  In this weekly segment, ExchangeWire sums up key industry updates in media, marketing, and commerce from around the globe. In this edition: TikTok’s CEO is questioned by US senators over the company’s collection and use of biometric information; Databricks have [...]

• Unruly's Alex Khan on NFTs, the Metaverse, and China's New Privacy Law

  4 years ago Podcast

  

  On this week’s episode of The MadTech Podcast, Alex Khan, group MD, international at Unruly, joins ExchangeWire’s Rachel Smith and Lindsay Rowntree to discuss the latest news in ad tech and martech. Together, they cover:   – Visa have spent USD $150m (£110m) [...]

• Taboola completes acquisition of Connexity

  4 years ago News

  

  Taboola (Nasdaq: TBLA), a global leader in powering recommendations for the open web, helping people discover things they may like, today announced it has completed its previously announced acquisition of Connexity. The transaction brings Connexity, one of the largest e-commerce media [...]

• Why Building Close Ties to Supply Side Platforms is Vital

  4 years ago News

  

  In this exclusive article, Esra Bacher, managing partner at GroupM and The Wires Global 2021 judge, explains why strong relationships between agencies and supply-side platforms (SSPs) are more important than ever before, and outlines the main components required to foster strategic [...]

• UK Government Explore GDPR Alternative; Heroes Raise $200m

  4 years ago News

  

  In today's ExchangeWire news digest: the UK government are exploring an alternative to GDPR; UK-based ecommerce 'roll-up' firm Heroes have raised USD $200m; and ProbablyMonsters, a AAA game company, also raise USD $200m.   UK government look for GDPR alternative The UK government [...]

• Adform FLOW wins Red Dot Award's Communication Design Category 2021

  4 years ago News

  

  Adform FLOW, the only global, independent, and fully integrated advertising platform built for modern marketing, has won the prestigious Red Dot Design Award for outstanding Communication Design in the Interface and User Experience category. True to the competition’s guiding principle, [...]