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SPARTEO

Categories:
AI & Machine Learning; Contextual; Cookieless Targeting; Data Activation; Inventory Management; Media Buying; Publisher Ad Server; CTV, OTT & Video
Website:
corporate.sparteo.com
Email:
p.lafontaine@sparteo.com
Geography:
EMEA
Location:
Specialism:

PressBox

Sparteo Appoints Former Webedia Executive Antoine Hermite as Managing Director to Drive International Growth
Sparteo Appoints Pierre Lafontaine as VP Ad Solutions to Drive International Growth
View all
Sparteo’s ability to optimise delivery through contextual targeting, combining transparency and performance from day one, led us to scale our campaign across the entire open web video ecosystem, particularly on CTV. We are delighted with the results.
— Trader @Hellowork

Company description

Sparteo is an independent, agentic advertising technology suite built on proprietary, sustainable, and sovereign infrastructure. For 10 years, Sparteo has transformed programmatic advertising to make it faster, more transparent, and more profitable by establishing the most direct route between publishers and advertisers. Across web, in-app, CTV, and beyond, Sparteo monetises audiences across all devices. Its agentic technologies generate an average of 30% incremental revenue for clients compared to traditional market solutions. Sparteo provides end-to-end ad inventory management through Actirise (display) and Viously (video), while its SSP, Meetscale, integrates as an incremental demand source within existing publisher and ad network tech stacks. The company's growth is driven by nearly 150 specialists across 11 countries, united by the ambition to redefine the future of digital advertising. Sparteo was featured in the FT 1000 ranking of Europe’s Fastest-Growing Companies in 2024, 2025, and 2026, and named among the Top 100 Hottest Startups by The Europas. Select Clients France: Reworld Media, La Tribune UK: Reach, Snack Media, Nigella, Jungle Creations Rest of Europe: IPPEN, W3Schools, Tuttocampo