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  • Predictions 2022: Audio & Conversational

    News

    Conversation

    In the seventh article in ExchangeWire's 2022 Predictions Series, we hear from industry experts in the media, marketing, and commerce ecosystems on how audio and conversational advertising is set to develop in the coming year in the wake of sustained [...]

  • Apple Seeking Dismissal from CCI; Palantir to Shift Entire UK Data Processing from US

    News

    tug of war

    In today’s ExchangeWire news digest: Apple are seeking a dismissal over claims they have damaged competition in India; Palantir are hoping to shift their entire UK data processing operations from the US before the "regulatory tsunami"; and Kurly have raised [...]

  • Blockchain-Enabled Gaming: Q&A with Don Norbury, Shrapnel

    News

    Harbour City

    Following their USD$10.5m (£7.93m) funding round earlier in November, ExchangeWire speaks to Shrapnel head of studio Don Norbury on how the developer will use the investment and how blockchain-enabled gaming is set to evolve. How will the funding be used to [...]

  • SmartHub 2.0: A Big Upgrade Brings in New Functionalities and Capacities

    News

    SmartHub

    DEOX Soft Corp presents a new version of SmartHub White Label Ad Exchange - the software platform that enables businesses to unfold their own independent ad tech marketplaces to achieve profitable, independent, and ultimately transparent media-trading outcomes. Connecting banner publishers and [...]

  • Bidstack Secures Landmark Two-Year Commercial Deal with Azerion

    News

    Bidstack Azerion

    Bidstack, the in-game advertising platform, today announced a landmark commercial partnership with Azerion, the leading pan-European digital entertainment and media platform, who will be the exclusive commercial partner across Bidstack’s inventory over the next two years. The agreement, thought to be [...]

  • European Addressable Media Initiative Launches

    News

    PubMatic

    Today, leading industry participants Amobee, Carbon, Comscore, Finecast, LiveRamp, Lotame, Neustar and PubMatic, in association with The Project X Institute, announced the launch of the European Addressable Media Initiative, focused on supporting the development of addressable media in Europe. The members [...]

  • Pixalate Launches Self-Service Ad Trust & Safety API Suite

    News

    Pixalate Logo

    Pixalate, the global market-leading fraud protection, privacy, and compliance analytics platform for connected TV (CTV) and mobile advertising, today released its Ad Trust & Safety API suite, a set of self-service APIs and SDKs that give app developers the ability [...]

  • SenseTime Postponed IPO; Big Tech to be Responsible for Ads

    News

    facial recognition

    In this weekly segment, ExchangeWire sums up key industry updates in media, marketing, and commerce from around the globe. In this edition: SenseTime have postponed their IPO; UK lawmakers want big tech to be accountable for ads on their platform; [...]

  • Yahoo's Simon Halstead on Criteo’s Acquisition, Global Advertising, and Zero-Party Data

    Podcast

    Yahoo's Simon Halstead on Criteo’s Acquisition, Global Advertising, and Zero-Party Data

    On this week’s episode of TheMadTech Podcast, Yahoo’s Vice President, Exchange and Supply International, Simon Halstead joins ExchangeWire's Lindsay Rowntree and Rachel Smith to discuss the latest news in media, marketing, and commerce.   This week they cover: - Commerce media platform provider [...]

  • OpenX Receive Hefty Fine After Child Data Collection; Reddit Begin the IPO Process

    News

    investigation

    In today’s ExchangeWire news digest: OpenX agree to pay a USD$2m (£1.5m) after illegally collecting child data without parental consent; Reddit have begun the process of going public; and La Belle Vie have raised €25m (£19.5m).   OpenX fined USD$2m (£1.5m) after [...]

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