Video ad tech company Unruly today announces it has expanded its brand protection solution through a global partnership with DoubleVerify, a leading software platform for digital media measurement, data and analytics. Unruly’s partnership with DoubleVerify, which was extended in the US earlier this year, is [...]

In today's ExchangeWire news digest: tech firms announce they will stop sharing user data with the Hong Kong government after a new law gives police more power over internet content; Which? finds that fraudsters can easily peddle fake adverts across [...]

White Bullet Solutions, the digital marketing transparency experts today called on a high level investigation into digital Intellectual Property (IP) crime after Europol released the findings of its study into physical IP theft.   A report from the EU law enforcement agency [...]

The programmatic supply chain has been under intense scrutiny in recent months, with increasing calls for reform from across the industry. Christiana Cacciapuoti (pictured below), executive director at non-profit ad consortium AdLedger, writes about the pervasive issues within the programmatic [...]

In today's ExchangeWire news digest: research finds that nearly one third of China's ad traffic last year was invalid; TikTok owner ByteDance confirms it is shutting down its Vigo Video and Vigo Lite apps; and Facebook responds the ACCC code, [...]

DoubleVerify ("DV"), a leading software platform for digital media measurement, data and analytics, today [6th April 2020] announced an integration with Pinterest that enables advertisers to authenticate ad viewability, as well as identify digital ad fraud and sophisticated invalid traffic [...]

In today's ExchangeWire news digest: LUMA's latest Market Report reveals a fall in ad tech and MarTech deals; an investigation by Clean.io uncovers a rise in the threat of malvertising; and AdWanted secures 101-year-old advertising incumbent SRDS. LUMA reports fall in [...]

Global leader in digital ad verification, Integral Ad Science (IAS), today released its latest Media Quality Report (MQR) for H2 2019. The MQR provides insight into the performance and quality of digital media in Australia with global comparisons on viewability, [...]

In today's ExchangeWire news digest: GroupM survey reveals consumers' concerns with digital advertising; WeWork sells its social network to AlleyCorp; and Australia achieves high ranks when it comes to quality of digital media. GroupM uncovers consumers' digital concerns Research released by WPP’s [...]

DoubleVerify (“DV”), a leading software platform for digital media measurement, data and analytics, today announced a partnership with the Ad Council – in collaboration with the White House, U.S. Department of Health and Human Services (HHS) and Centers for Disease [...]