IAS Partners with Gadsme to Provide Greater Transparency for In-Game Advertising Performance
Integral Ad Science, a global leader in digital media quality, today announced a first-to-market partnership with Gadsme, a premium in-game advertising platform. The partnership will enable IAS to verify Gadsme ad inventory globally and provide marketers with third-party viewability and invalid [...]
Wolves Interactive & AdInMo Collaborate to Enhance the In-Game Racing Experience
AdInMo, the in-game advertising platform, today (October 31st, 2022) announced a multi-title deal with Wolves Interactive to monetise their portfolio of hit racing titles with immersive InGamePlay ads and join AdInMo’s global programmatic in-game ad network. InGamePlay brand ads are seamlessly [...]
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