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  • Fyber Partners with Tapjoy & AdColony; Digital's Share in OOH Rising

    ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Fyber Partners with AdColony & Tapjoy; 13% of Brands' Media Budgets Goes to OOH; Triton Digital Integrates a2x with Platform 161; and Mobile eCPM Increase Strongest [...]

  • £4.5m for PowerLinks; Weve Launches Location Verification Service

    ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: PowerLinks Receives Funding; Weve Launches Locate; Bitposter Adds New Buyers to OOH platform; and Survey of Native Ad Formats. Series A funding for [...]

  • Programmatic Comprises Over a Quarter of Digital Media Spend – The Industry Reacts

    Programmatic budgets are expected to rise by 11%, to make up 28% of total digital media investment in 2017/18, according to The Future of Programmatic, published by the World Federation of Advertisers (WFA), published last Friday (9 February). Major multinationals [...]

  • How to Make Friends & Influence People

    Building strong relationships is always beneficial, and what better day to celebrate than the Random Acts of Kindness Day on 17 February? But before you cross the office to give your MD an unsolicited bear hug, a word of caution: [...]