Attekmi, an ad tech provider offering monetisation solutions, has recently introduced Keyword Support for the FreeWheel DSP Adapter to enable the system to prioritise values from incoming requests and use UI-configured inputs as a fallback when data is missing.  When enabled, [...]

Global, the media and entertainment group, today (30 June 2026) announced the launch of Billboards by Global, built around the UK’s biggest 48-sheet footprint and combining scale, creativity, and data and measurement tools, to help advertisers unlock the full brand-building [...]

Unveiled at Cannes Lions 2026, Displayce is launching a suite of AI agents accessible via MCP, designed to transform the planning, activation, and analysis of DOOH campaigns. In doing so, the company is introducing a new category: Agentic DOOH, in [...]

DanAds, a global leader in self-serve advertising technology, and Sigma Software, a leading technology consulting and software engineering company, today (25th June, 2026) jointly announced the launch of the Sales Agent for Publishers, a new solution that enables trusted agentic [...]

OpenX, The Intelligent SSP, announced the launch of OpenX IQ, a suite of proprietary AI and machine learning capabilities to give buyers greater quality, control, and performance across every stage of the media workflow.  OpenX IQ introduces an intelligence-driven approach to [...]

Today (23rd June, 2026), Universal Ads, Comcast’s self-service advertising platform for the premium TV industry, has officially launched in the UK in partnership with Channel 4, ITV and Sky. The launch, first unveiled by the cohort at Cannes Lions 2025, [...]

Opti Digital, the leading ad tech company specialising in publisher revenue optimisation, today (22nd June, 2026) announced the launch of Insights Hub, a unified intelligence platform designed to help publishers make faster, smarter monetisation decisions through real-time ad revenue intelligence. As [...]

Nexxen, the advertising technology platform powered by unique data and media, today (16th June, 2026) announced the next evolution of nexAI, with new interoperability capabilities that allow external AI agents to connect to its platform via open protocols such as [...]

Brand Metrics, the global leader in brand lift measurement and winner of Best CTV Ad Tech Innovation at the 2025 VideoWeek European Video Awards, today (16th June, 2026) announced the launch of Predictive+, the industry’s first predictive brand lift solution built specifically for [...]

Global, the media and entertainment group, today (Thursday, 11th June) announced the launch of its ground-breaking new self-service advertising platform, AdPower.  For the first time, businesses of all sizes can now directly book campaigns on the UK’s number 1 audio & outdoor [...]