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  • Mediaocean AI Ventures Launches to Scale the Next Generation of AI Startups Across Advertising  

    Mediaocean, the foundational technology and AI partner for omnichannel advertising, announced the launch of MediaoceanAI Ventures, a dedicated initiative to invest in and scale startups transforming the advertising ecosystem with AI.   Building great AI is only half the challenge for ad [...]

  • DAIVID Launches New Solution That Analyses Thousands of Ads at Once to Connect Creative Performance to Business Results

    DAIVID, the intelligence engine for creative and media, today (21st September, 2026) launched a new solution that analyses thousands of ads at once, connecting creative signals with campaign outcomes to show which elements drive stronger results and why. An entry point [...]

  • DV Launches Ask Neura: Expanding Natural-Language Access to Media Intelligence

    DoubleVerify, the leading software platform to verify media quality, optimise advertising performance, and prove campaign outcomes, announced Ask Neura, a new conversational AI experience built directly into DV Pinnacle®, enabling advertisers and agencies to interact with DV data and insights [...]

  • Overwolf Ads Launches In-Game Audience Map

    Overwolf Ads, a global owned-and-operated gaming media platform, today (17th September, 2026) announced the launch of In-Game Audience Map, the industry’s only media planning tool that enables advertisers to identify exactly where their target audiences play across more than 5,000 [...]

  • Thrad Launches Self-Serve DSP Giving Marketers Direct Access to Advertising Inside LLMs

    Thrad, the leading advertising platform for AI conversations, today (15th September, 2026) announced the launch of its self-serve platform, enabling marketers to create and launch campaigns inside large language models. The launch gives marketers a direct way to advertise products in [...]

  • Adnami Launches Exclusive Attention-Optimised Packages on Display & Video 360

    Adnami, the attention-first ad tech company, today (7th September, 2026) announced the launch of exclusive curated deal packages available directly in Google Display & Video 360 (DV360) through Index Exchange.  The new packages give programmatic and media specialists a quicker and [...]

  • Yahoo DSP Launches In-Flight Outcomes in Europe

    Yahoo DSP has launched In-Flight Outcomes (IFO) in the UK and Europe, allowing advertisers to connect programmatic media to real-world business outcomes including purchase data in order to auto-optimise campaigns in real time. In-Flight Outcomes on Yahoo DSP tackles the challenge [...]

  • Locala Introduces Adaptive Advertising, Setting the Foundation for Its Next Phase of Growth

    Locala, today (1st September, 2026) announced the global launch of Adaptive Advertising, a new framework designed to connect changing market realities with media strategy and execution. The approach builds on Locala’s expertise in understanding how brands perform differently across markets, combining [...]

  • Covatic Launches Smart Campaigns

    Covatic, the audience solutions company for publishers and broadcasters, today (18th August, 2026) announced the launch of Covatic Smart Campaigns, a publisher-controlled optimisation engine that lets publishers reshape campaign targeting while campaigns are still live, optimising directly for the advertiser’s [...]

  • Nano Interactive Launches Nano Screen Graph

    Nano Interactive, the global signal intelligence platform, today (14th August, 2026) launched Nano Screen Graph - CTV Intelligence, an AI-powered capability built to solve one of programmatic advertising's most persistent problems: chronic data fragmentation across connected TV (CTV). CTV is one [...]