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  • NYC: The Brave New World of Data, Connectivity & DOOH

    Digital Out Of Home has experienced incredible growth and no less in the vibrant, connected, and visual city of NYC. However, writes Ben Putland (pictured below), COO & MD USA, Grand Visual, exclusively for ExchangeWire, the medium is still lacking in [...]

  • DOOH: Coming to a Billboard Near You

    Digital Out of Home formats are mainstream now and the use of programmatic is bringing outdoor advertising into the 21st century. ExchangeWire speak with Omi Ducat (pictured below), VP business & client development, wayve, about how outdoor automation can help access [...]

  • Data, Technology & Automation: Turbo-Charging DOOH Creative

    Out Of Home (OOH) is the world's oldest advertising medium, having been around for hundreds of years. Innovation has always been at the heart of the OOH industry; and that is truer than ever today. Digital Out Of Home (DOOH) [...]