Latest Stories

• Clinch Accelerates Business Growth Across EMEA with New Sales Lead & Platform Launch

  3 years ago News

  

  Clinch, the leader in dynamic ad serving and personalisation and creator of Flight Control, the Omnichannel Campaign Management Platform, announced a strategic new hire in the EMEA Region, further advancing the company’s global expansion and commitment to bringing innovative ad [...]

• Anzu Announces Former AdColony SVP APAC Tom Simpson as Strategic Advisor

  3 years ago News

  

  Anzu.io, the world's most advanced in-game advertising platform, has today (July 12th, 2022) announced the appointment of Tom Simpson, former SVP APAC at AdColony, as its newest strategic advisor with a special focus on the Asia-Pacific Region. Simpson brings vital experience [...]

• Nano Interactive Appoints Matthew Beck as VP, Partnerships

  3 years ago News

  

  Nano Interactive, leaders in privacy-first ad targeting solutions, today (July 11th, 2022) announces the appointment of Matthew Beck as VP, partnerships. Matthew will head up the company’s global efforts to expand on its SSP, DSP, and publisher partnerships.  In his new [...]

• Making Science Appoints Noelle Runo as Marketing Manager Northern Region Europe

  3 years ago News

  

  Making Science, the international technology and digital marketing consultancy specialising in e-commerce and digital acceleration, has today (July 11th, 2022) announced the appointment of Noelle Runo as marketing manager for the Northern region, Europe.  This new role will bolster Making Science’s [...]

• “We All Have a Part to Play”: Lauren Davies of Vevo discusses brand safety

  3 years ago News

  

  As formats and platforms increasingly fragment, brand safety is a question on everyone’s minds in the industry. How to best guarantee your brand is seen in the right places, next to the right content for your audience? Can extensive reach [...]

• Musk May be Forced to Complete Twitter Takeover; Google Attempts to Placate DoJ with Voluntary Concessions

  3 years ago News

  

  In today's ExchangeWire news digest: Elon Musk may be forced to complete the Twitter buyout he walked away from last week; Google offers several compromises to prevent a potential antitrust lawsuit; and Atlassian abandons the UK for broader opportunities in [...]

• Outbrain et le Groupe Sud Ouest Renouvellent leur Partenariat Stratégique Pluriannuel Exclusif

  3 years ago News

  

  Outbrain, plateforme leader de recommandations sur l'open web, a été à nouveau choisie par son partenaire de presque 10 ans le groupe Sud Ouest, pour un partenariat pluriannuel exclusif. Le groupe Sud Ouest est l'un des principaux éditeurs de presse quotidienne [...]

• Amazon Scores Deal to Livestream European Champions League; TikTok Shelves Livestream Shopping Plans for Europe & US

  3 years ago News

  

  In this weekly segment, ExchangeWire sums up key industry updates in media, marketing, and commerce from around the globe. In this edition: Amazon closes a three-year deal to livestream the European Champions League; TikTok suspends its plans to take 'TikTok [...]

• OOH: the trends of 2022

  3 years ago News

  

  OOH has always been seen as a playground for advertisers. It’s a place to test new copy, to try out new creatives in front of a wide audience, and allows creatives to ‘think big’,and propose grand scale, eye-catching initiatives. But OOH [...]

• H&M's Jan Montwill on PlayStation Plus, Ads on Deliveroo, and Calls to Cut Marketing Spend

  3 years ago Podcast

  

  On this week's MadTech Podcast, Jan Montwill, global media manager at H&M, joins ExchangeWire's Grace Dillon and Mat Broughton to discuss PlayStation's revamped Plus offering, Deliveroo upping their ad inventory, and the UK's cost of living tsar calling on businesses [...]