PressBox Articles

• Ipsos MMA & Adform Partner to Leverage First-Party Data for Unified Marketing Measurement & Optimisation

  3 years ago News

  Ipsos MMA, a recognised leader in measuring and optimising advertiser marketing investments, has partnered with Adform, a global, independent, and fully integrated advertising platform, to bolster its unified marketing measurement and optimisation, leveraging Adform’s ID Fusion solution.  This approach integrates first-party [...]

• Octave Audio Launches Scaleable Podcasting Solution

  3 years ago News

  

  Digital audio company Octave Audio, a joint venture by News UK and Bauer Media, today (September 27th, 2022) announces the launch of its scaleable podcasting solution. Octave has more than quadrupled the number of titles it has access to, bolstering [...]

• EX.CO Propels 27% Revenue Growth for Travel Website Network BoardingArea

  3 years ago News

  

  EX.CO - The Experience Company, the world’s leading content experience platform powering billions of personalised interactions around the web, announced new case study results that indicate BoardingArea, a network of 60+ business travel and frequent flyer websites, is earning 27% [...]

• Adform UK Continues its Growth With Four New Appointments

  3 years ago News

  Adform, the only global, independent, and fully integrated advertising platform built for modern marketing, announce a significant expansion of its UK team with the appointment of four new team members: Julien Sneeuwjagt – enterprise sales director; Allan Sheriff – global [...]

• Sojern Celebrates 15 Years Supporting Travel

  3 years ago News

  Sojern, the leading digital marketing platform built for travel, celebrates 15 years this month. Founded in 2007, Sojern has maintained an unwavering focus on travel from day one. It began by targeting travellers with advertisements on printed airline boarding passes, [...]

• Self-Serve Provider DanAds Expands its Global Presence with New Office in New York

  3 years ago News

  

  DanAds, the leading provider of self-serve advertising technology, has officially opened a new office space in New York City. With a strong US roster of clients, including The Washington Post, Roku, Tripadvisor, and Expedia Group, the new office not only [...]

• Yoav Arnstein Joins Nexta.io's Board of Directors

  3 years ago News

  

  Copenhagen, Nexta.io, an omni-channel advertising platform for publishers, agencies, and market places, welcomes Yoav Arnstein as a member of its board of directors. Yoav, who in his current role  as director of product management at Meta, brings over 15 years [...]

• AdKaora & Adgage Strike Exclusive Partnership with Anzu to Bring Intrinsic In-Game Ads to More Advertisers

  3 years ago News

  

  AdKaora, a digital agency specialising in user-centric mobile advertising and proximity marketing, Adgage, a Spanish company specialising in mobile advertising and partially acquired by Mondadori at the end of 2021, and Anzu.io, the world’s most advanced in-game advertising platform, have [...]

• Sovrn Enables Publishers to Achieve a Near Double CPM with ID5 ID

  3 years ago News

  

  ID5, the market-leading identity provider for digital advertising, in partnership with Sovrn, a leading provider of advertising, affiliate marketing, and data products across more than 60,000 websites,  announced that publishers leveraging Sovrn Signal and the ID5 ID can unlock a [...]

• Bidstack Expands US Operation With Major Hire From Adcolony

  3 years ago News

  

  Bidstack, the in-game advertising and video game monetisation platform, today (September 21st, 2022) announces that Jude O’Connor joins the company from AdColony as chief revenue officer.  O’Connor’s appointment signals a significant acceleration of Bidstack’s expansion in the US market. The proven [...]