PressBox News

• CTV Campaign Drives Strong Engagement for Thoughtworks, Delivering Significant Uplift in Clicks

  4 weeks ago News

  

  Teads, the omnichannel outcomes platform for the open internet partnered with Thoughtworks, a global technology consultancy that integrates design, engineering and AI to drive digital innovation, to pioneer new possibilities for enterprise-focused digital advertising.  Together, they harnessed the power of connected [...]

• Silverpush Unveils AI Upgrade to Help Brands Advertise Smarter & Faster

  4 weeks ago News

  

  Silverpush, the contextual intelligence company, today (20th August, 2025) has announced new AI-powered enhancements to the company’s proprietary contextual intelligence platform, Mirrors, allowing brands and advertisers to maximise performance and streamline, automate, and optimise, contextual campaigns across YouTube, social, and [...]

• OpenX Integrates S&P Global Mobility’s Polk Automotive Solutions

  4 weeks ago News

  

  OpenX Technologies, Inc., one of the world’s leading omnichannel supply-side platforms, today (19th August, 2025) announced it has integrated with S&P Global Mobility’s Polk Automotive Solutions portfolio. This direct integration brings Polk’s measurement to the supply-side for the first time, [...]

• VideoElephant Brings its Two High-Performing Fast Channels to Amazon Fire TV Channels

  4 weeks ago News

  

  VideoElephant, one of the world’s largest libraries of premium video content and a leading video solutions provider for channel owners, will bring its two high-performing FAST Channels, "Travel Escapes" and "Real Crime Uncovered", to Amazon’s Fire TV Channels.  In addition, as [...]

• DAIVID Launches New AI-Powered Solution That Enables Marketers To Benchmark Ad Effectiveness Against Competitors in Real Time

  1 month ago News

  

  LONDON – August 15, 2025 – Advertisers can now instantly compare the effectiveness of their ads with their competitors’ using an AI-powered creative testing tool launched by DAIVID. The global creative data provider has upgraded its Creative Data Feed API to enable [...]

• DoubleVerify’s Report Reveals How AI Is Improving Workflow Efficiencies & Driving Business Outcomes

  1 month ago News

  

  DoubleVerify, the leading software platform to verify media quality, optimise ad performance, and prove campaign outcomes, released its 2025 Global Insights: AI, Automation and the Future of Digital Advertising report.  The report draws on DV’s platform intelligence, campaign-level analytics and a [...]

• Kevel Partners with Carwow to Power its Innovative Marketplace Media Platform

  1 month ago News

  

  Kevel, the industry leader in API-based ad serving technology, today (13th August, 2025) announced that Carwow, the UK’s leading online car marketplace, has partnered with Kevel to further develop and scale its retail media offering for its partners. This collaboration [...]

• EX.CO Joins Prebid.org, to Drive Innovation & Advocacy for Video Advertising Across All Screens

  1 month ago News

  

  EX.CO, the leading machine learning video technology powering successful video strategies for the world’s top media groups, today (13th August, 2025) announced it has joined Prebid.org as a Tier 1 Technology Partner. Prebid.org is an independent organisation that manages the [...]

• Record-Breaking Summer of Sport Drives Readership Surge for UK Publications

  1 month ago News

  

  Britain’s summer of sport is generating a surge of readership for UK media outlets, according to data from Taboola, with TV and digital audience figures for major events also breaking previous records. Wimbledon netted the top spot as this summer’s most [...]

• Pixalate’s July 2025  Global Publisher Rankings for Websites, Mobile & CTV Apps

  1 month ago News

  

  Pixalate, the leading ad fraud protection, privacy, and compliance analytics platform, has released the July 2025 Publisher Trust Index (PTI) for the United States (US), United Kingdom (UK), Germany, Spain, the Netherlands, Canada, Japan, and Brazil. This index evaluates websites [...]