Latest Stories

• Facebook Received User Data from Tax Filing Websites; China’s Central Bank to Fine Ant Group Over USD$1bn

  3 years ago News

  

  In today's ExchangeWire news digest: US tax filing websites have sent users' sensitive information to Facebook; Jack Ma's Ant Group is set to face a fine in excess of USD$1bn (~£842m) in China; and the UK's CMA prepares to advance [...]

• DoubleVerify Expands Collaboration with LinkedIn to Reinforce Brand Safety Protections & Contextual Alignment

  3 years ago News

  

  DoubleVerify, a leading software platform for digital media measurement, data, and analytics, announced the launch of DV Authentic Brand Suitability and DV Custom Contextual solutions on the LinkedIn Audience Network. These two products empower advertisers to ensure their campaign impressions [...]

• Tappx Celebrates 9th Birthday & Launches Techsoulogy

  3 years ago News

  

  Tappx, a leading global ad tech company, proudly announces the launch of Techsoulogy, a new corporate brand that unifies a broad portfolio of companies powering solutions for digital advertising, video content, mobile apps, and video gaming across mobile, desktop, and [...]

• Wpromote Selects Unruly as a Preferred SSP

  3 years ago News

  

  Wpromote, a top independent digital marketing agency, named Unruly, a leading omnichannel advertising platform with a specialisation in Connected TV (“CTV”) and video, as a preferred supply partner.  With deep and long-term expertise in curating, activating, and measuring video advertising, Unruly [...]

• IAS Reveal In-View Ads Tripled the Return on Ad Spend Compared to Not-In-View-Placements

  3 years ago News

  

  Integral Ad Science, a global leader in digital media quality, published a case study conducted in partnership with Catalina, a leader in shopper intelligence that personalises the shopper journey.  The study aimed to understand how media quality influences return on [...]

• CTV Ad Tech Company LightBox TV Raises £1M in Latest Seed Funding Round

  3 years ago News

  

  LightBox TV, the ad tech company that’s solving fragmentation within the CTV sector, has today (November 22nd, 2022) announced it has secured £1 million in a joint funding round led by UK-based FirstPartyCapital and US-based AperiamVentures. Founded in London at the [...]

• Teads Signs Partnership with Jagran New Media in India

  3 years ago News

  

  Teads, the global media platform, today (November 22nd, 2022) announces a cookieless partnership with Jagran New Media, India's leading media conglomerate.  Jagran New Media, a digital arm of Jagran Prakashan Limited, dominates various Hindi-speaking markets across Uttar Pradesh, Delhi NCR, Bihar, [...]

• Seedtag Welcomes Kenneth López Triquell to Lead the Integration of its New Performance Solution

  3 years ago News

  

  Seedtag, the leading contextual advertising company, has announced the hiring of Kenneth López Triquell as its new global head of performance. Triquell's appointment falls under Seedtag’s strategy to drive success in the execution of performance campaigns and he will be [...]

• ID5 Releases 2022 State of Digital Report

  3 years ago News

  

  ID5, the market-leading identity provider for digital advertising, today released its 2022 State of the Digital Identity Report, which provides a comprehensive analysis of the developments made by publishers, advertisers, and ad tech platforms when it comes to the evaluation [...]

• Meta Sued for Collecting Facebook Users' Data; Crypto in Crisis After FTX collapse

  3 years ago News

  

  In today's ExchangeWire news digest: Meta faces legal action in the UK for processing the data of Facebook users despite their objections; crypto firms spiral in the wake of FTX's collapse; and Singapore's Ureca raises USD$1.5m (~£1.26m). Human rights campaigner sues [...]