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Mathew Broughton

Mathew Broughton

Editor, TheGamingEconomy


Mat Broughton joined the ExchangeWire team in March 2019 as Editor. In January 2020 Mat, who has a strong passion for gaming and the rapidly expanding gaming industry, moved to ExchangeWire's sister publication, TheGamingEconomy, to take on the Editor role. Before joining the company he worked as a project manager working within the telecoms and travel marketing industries. Mat graduated from the University of Liverpool with an honours degree in Biological Sciences.

Articles by Mathew


  • FLoC, ATT, and Core Web Vitals: The Opportunities for Independents

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  • Are Brand Partnerships the Answer to an Increasingly "Ad-less" World?

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  • IPA Bellwether Report Q1 2021: Positive Sentiment Returns

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  • The Japan & APAC Cookieless Future: Q&A with Alfonso Asensio, Oracle

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  • BVOD, Data & the Role of Agencies: Q&A with Jonathan Harrison, the7stars

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  • User Privacy, Bigger Scale, Better Relevance? The Cookieless Future Looks Bright

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  • InMobi Contemplating USD$1bn IPO; 6sense Raises USD$125m

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  • Google Begins FLoC Testing; IAB Releases Buy-Side Tech Specs for Comment

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  • IDFA, Anti-Competition, and the Refocusing of Ad Tech

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  • The Next-Generation Service Layer

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