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Mathew Broughton

Mathew Broughton

Editor


Mat Broughton joined the ExchangeWire team in March 2019 as Editor. Before joining the company he worked as a project manager working within the telecoms and travel marketing industries. Mat graduated from the University of Liverpool with an honours degree in Biological Sciences.

Articles by Mathew


  • 2020 and Beyond: What’s Next for Display Advertising?

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  • Predictions 2020: Mobile & In-App

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  • Predictions 2020: In-Game Advertising

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  • Predictions 2020: The Rise of Contextual Advertising

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  • Predictions 2020: Identity

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  • Predictions 2020: Privacy

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  • Kinetic Launches OOH Behavioural Planning Platform; Primis Partners with Reuters

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  • Predictions 2020: Publisher Monetisation

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  • How to be the Best at Drive-to-Store Advertising

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  • Viewers Take Control of TV

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