We sat down with to Clinch CEO and co-founder Oz Etzioni to discuss the impact of AI on advertising workflows…

In today’s Digest, we cover Meta saying scam ads may account for 3–4% of revenue, Google doubling down on AI with a USD$185bn spend plan, and Alibaba’s Qwen topping China’s App Store after a bubble tea campaign.

This week’s developments highlighted a widening gap between regulatory pressure and rapid innovation, as Big Tech faced renewed antitrust challenges...

Sorry, kids, Shirley's column this week is all about the over-40s. Is advertising missing a trick in focusing on youth?

Ad fraud: a problem that advertisers constantly, conveniently forget about. Why is nothing changing? Our columnist Shirley Marschall takes a look…

What are the biggest opportunities for those advertising on social media at the moment? We gathered insights from experts at agencies across the industry.   Taking advantage of a thriving creator economy  The growth of the creator economy has been huge over the [...]

From bigger budgets and smarter auctions to instant TV ads, this week saw the media and ad tech industries racing toward an automated future. In today’s Digest, we cover Perplexity launching a tool to simplify online shopping, a Spanish court [...]

In today’s Digest, we cover the latest ad spend forecast from AA and WARC, Publicis buying HEPMIL Media Group to boost its influencer marketing in Southeast Asia, and US senators pushing to ban teen use of AI chatbots.

Shirley Marschall turns her attention to the digital future, and why AI slop is set to be the star (?) of the show...