With Fragmentation Comes the Opportunity to Put CX First - Q&A with Seun Odeneye
In this exclusive interview with ExchangeWire, Seun Odeneye, managing director of Matterkind UK & Ireland and judge of The Wires Global 2021, discusses industry fragmentation, and assesses the challenges and opportunities it presents to ad tech. What’s causing the industry to become fragmented? I [...]
Sojern Launches New Interactive COVID-19 Travel Insights Dashboard
Sojern, a leading provider of digital travel marketing solutions, today (13th May) launched a new interactive dashboard providing real-time COVID-19 travel insights. These insights will empower Sojern’s customers, partners and industry leaders to forecast travel demand and make informed decisions [...]
Zeotap Launches CIP and Welcomes Salesforce Veteran as New Global CRO
Today [15h April], Zeotap announces the launch of its Customer Intelligence Platform (CIP) that enables brands to connect and transform their first-party data into actionable customer intelligence with activation available across the marketing ecosystem in more than a dozen countries. According [...]
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