In her latest column, Shirley Marschall kicks-off Q4 with her own take on annual end of year predictions...

Overwolf Ads, the leading platform for in-game advertising, announced the launch of The Leaderboard Insights Podcast, a new podcast designed for marketers, brands, and media agencies who want to understand how advertising in gaming works, how to advertise in gaming [...]

From podcasts to music streaming services and smart speakers, audio content is experiencing a resurgence - bringing with it new opportunities for brands to connect with audiences in a more personal and immersive way...

NumberEight, the leading ID-less audience intelligence company, today (12th June, 2025) announced a strategic partnership with Katz Digital, one of the most influential media sales organisations in the US. Known for its deep roots in audio and expansive cross-platform reach, Katz [...]

In a significant step forward for digital audio advertising, AdTonos and NumberEight are thrilled to announce a new partnership that redefines targeted advertising in podcasts and mobile audio.  This collaboration marries AdTonos' unparalleled ad-serving technology, connecting ad buyers with audiences across [...]

In today’s Digest, we cover the IAB and MRC’s release of draft guidelines for attention measurement, Frasers Group’s launch of retail media network ELEVATE, and new research valuing the global podcast industry at USD$7.3bn, more than double previous estimates. IAB and [...]

Today's digest looks at fines over data consent practices, xAI's acquisition of X, and BBC abandoning its plan to introduce ads to podcasts. Apple Fined €150 Million Over iOS Data Consent Practices Apple Inc. has been fined  €150m (£124m) by France’s [...]

In a significant move to revolutionise podcast discovery, NumberEight, the trailblazing ID-less data platform, alongside Barometer, a leader in brand suitability and AI-powered, omnichannel, contextual analysis, proudly announce their strategic partnership. This alliance aims to overhaul the podcast advertising landscape [...]

Britain’s fascination with the race for the White House was laid bare last week, with the US election generating nearly twenty times the amount of interest amongst UK readers than our own Budget, data from content recommendation platform Taboola shows. Between [...]

News in brief: Google ordered to pay €26.5m in damages to Equativ over anti-competitive behaviour; Meta moves into the AI podcast game; Elon Musk's X set to miss political advertising revenue targets Google Fined for Anti-Competitive Practices in Online Advertising The Paris [...]