• Musk U-Turns on Scrapped Twitter Buyout; Google to Pay Arizona USD$85m to Settle Location-Tracking Suit

    In today's ExchangeWire news digest: Elon Musk offers to complete his buyout of Twitter; Google settles a 2-year location-tracking lawsuit with Arizona; and ITV prepares to launch its new streaming service to coincide with the 2022 Fifa World Cup.   Musk offers [...]

  • Disney Bumps Streaming Prices; China’s CCDI Extends 'Big Fund' Probe

    In today's ExchangeWire news digest: Disney announces it will increase the prices of its streaming services; China’s CCDI launches three new investigations relating to the country's 'Big Fund'; and a chatbot developed by Meta has said the company "exploits people [...]

  • ShowHeroes Group Announces Landmark UK Partnership with Skyrise

    ShowHeroes Group, a global leader in digital video content, tech, and advertising solutions, has announced a unique UK partnership with leading mobile data intelligence company, Skyrise. Skyrise helps advertisers, agencies, and media owners to make more informed media choices by providing [...]

  • BidMind is Now Available in Latin America

    BidMind, an omnichannel programmatic advertising platform, announces the expansion of the company’s array of services to the LATAM region, allowing its partners to launch programmatic ad campaigns in South and Central American countries (across mobile, web, audio, DOOH, and CTV [...]

  • Standardisation and Transparency Will be Key to a Bright CTV Future

    Ahead of ATS London 2022, Hitesh Bhatt, Senior Director, CTV/OTT, EMEA at PubMatic, outlines why ensuring transparency and pursuing standardisation will be integral to the future success of CTV. In most European markets, connected TV (CTV) is evolving from broadcaster VOD [...]

  • Brits Cancel 1.5 million Streaming Subscriptions; Netflix Looks to Ads as Audience Plummets

    In this weekly segment, ExchangeWire sums up key industry updates in media, marketing, and commerce from around the globe. In this edition: British households cancel 1.5 million streaming accounts in Q1 2022; Netflix turns to advertisers as its audience plummets; and [...]

  • Britons Cancel 1.5m Streaming Subscriptions; US Court Deems Data Scraping Legal

    In today’s ExchangeWire news digest: research from Kantar reveals British households have cancelled 1.5 million streaming subscriptions; the US Ninth Circuit of Appeals rules data scraping legal; and DiDi Global sees shares plummet as it plans to delist in the [...]

  • Alibaba Increase Buyback Scheme to Woo Investors; YouTube To Stream Ad-Supported TV

    In today's ExchangeWire news digest: Alibaba try to boost investor confidence by increasing their buyback scheme; YouTube announce they will now stream ad-supported TV for US viewers; and BuzzFeed respond to investor concerns with plans to shrink their news division.   Alibaba increase share [...]

  • Fast Radius Go Public Via SPAC; Chaka Raise $1.5m Pre-Seed

    In today's ExchangeWire news digest: digital manufacturing company Fast Radius go public via a USD $1.4bn SPAC deal; Nigerian trading platform Chaka raise USD $1.5m in pre-seed funding; and the UK government consider tighter regulations for streaming platforms.   Fast Radius go [...]

  • Twitter Launch "Blue" Subscription; Netflix in Podcast Push

    In today's ExchangeWire news digest: Twitter launch a new consumer-focused subscription service called "Twitter Blue"; Netflix are reportedly looking to expand their podcast catalogue; and MobiTV are set to be acquired by competitor TiVo.   Twitter trial “Blue” subscription service Twitter have launched [...]