Latest Stories

• Amazon Scores Rights to Livestream European Champions League in UK; Meta Rolls Out NFTs on Facebook

  3 years ago News

  

  In today's ExchangeWire news digest: Amazon strikes a three-year deal to broadcast live European Champions League games in the UK; Meta rolls out digital collectibles on Facebook with a small group of US creators; and Klarna's valuation crashes to its [...]

• Apple & Android Phones Targeted by Italian Spyware; Ads for Disproven Cancer Care Rife on Meta Platforms

  3 years ago News

  

  In this weekly segment, ExchangeWire sums up key industry updates in media, marketing, and commerce from around the globe. In this edition: Smartphones in Italy and Kazakhstan hacked by Italian spyware; Meta platforms inundate users with ads for discredited cancer [...]

• ATS London 2022: what went down

  3 years ago News

  

  ExchangeWire’s ATS conference returned to London on 14th and 15th June, bringing together senior stakeholders across the media, marketing and commerce industries for two days of panel discussions, keynote presentations and fireside chats, not to mention a world-famous after-party. If you [...]

• Digilearning's Lisa Goodchild on eBay's NFT Buy, Premium Tiers, and Big Tech’s Legal Woes

  3 years ago Podcast

  

  On this week's episode of The MadTech Podcast, Lisa Goodchild, founder and chief troublemaker at Digilearning, joins ExchangeWire's Anne-Marie Sheedy and Rachel Smith to discuss eBay's acquisition of KnownOrigin, the growing introduction of premium subscription tiers, and calls for the [...]

• Vodafone Leverages GumGum’s Contextual Intelligence Platform

  3 years ago News

  

  GumGum and Vodafone have announced a successful strategic partnership which has seen the multinational telecommunications company successfully leverage GumGum’s contextual intelligence platform, VerityTM, to increase purchase intent around the popular Samsung Galaxy Z Flip3; a compact, foldable phone. As part of [...]

• The Wires Global - Meet the Judges: Patrick Zinga

  3 years ago News

  

  Our annual The Wires Global awards recognise the best of digital media, marketing, and commerce, with a particular focus on ad tech and martech. Ahead of this year’s awards, we spoke to some of our expert judges, to get their [...]

• Amazon Limits LGBTQ+ Listings in UAE; Social Media Sites Could be Sued over Harm to Children

  3 years ago News

  

  In today's ExchangeWire news digest: Amazon bows to pressure from UAE to restrict listings for LGBTQ+ related products in the country; a new bill passed in California means social media platforms could be sued for using features that addict children; [...]

• Total Media Solutions Announces Strategic Partnership with Content Ignite

  3 years ago News

  

  Total Media Solutions, the publisher-first advertising technology company, has announced its partnership with ad tech company, Content Ignite, bringing highly viewable, new contextual ad formats to its publisher clients.  Through this strategic collaboration, Total Media Solutions’ publisher clients will be able [...]

• Foundry Renews Recommendation Partnership with Outbrain

  3 years ago News

  

  Outbrain, a leading recommendation platform for the open web, has confirmed a multi-year renewal of its global strategic partnership with Foundry, formerly IDG Communications, the world’s leading technology publisher.  Since 2014, the partnership has seen Foundry leverage Outbrain’s Solution tools across [...]

• BidMind is Now Available in Latin America

  3 years ago News

  

  BidMind, an omnichannel programmatic advertising platform, announces the expansion of the company’s array of services to the LATAM region, allowing its partners to launch programmatic ad campaigns in South and Central American countries (across mobile, web, audio, DOOH, and CTV [...]