Latest Stories

• The MadTech Podcast Special: Responsibility in Media

  4 years ago Podcast

  

  Our twelfth edition of The MadTech Podcast Special explores responsibility in media. Acting consciously helps drive responsible media spending, and the big debate is whether agencies and brands are being given the appropriate tools to move forward with this. In this [...]

• Teads Announces Reorganisation of Management Structure

  4 years ago News

  

  Teads, the global media platform founded by Pierre Chappaz and Bertrand Quesada and owned by Altice, today (11 November) announce a reorganisation of its leadership team. Pierre Chappaz is stepping down as executive chairman of the businesses while remaining chairman of [...]

• MKMG Teams With VlogBox to Explore New OTT/CTV Placements

  4 years ago News

  

  MKMG, a Ukraine-based global distributor and producer of video content, have begun collaborating with VlogBox, a global video distribution, monetisation, and advertising platform, to explore new placements in the rapidly-developing OTT space.  The company owns a set of CTV apps developed [...]

• BloomFest 2021: Raise The Roof Returns to the Virtual Stage with MP Jess Phillips Headlining a Stellar Line Up

  4 years ago News

  

  The countdown for BloomFest is officially on, with this year’s event taking place on the 16th November 2021. This industry leading event, attended by hundreds of media and communications professionals to talk about the uncomfortable barriers we face in the [...]

• Apple Denied Requested Stay; fuboTV Acquire Molotov

  4 years ago News

  

  In today's ExchangeWire news digest: Apple's requested stay has been denied during the Epic vs Apple lawsuit; fuboTV have acquired Molotov in a binding agreement; and STG are set to acquire Celtra.   Apple's requested stay is denied by Judge Gonzalez Rogers Apple’s [...]

• DoubleVerify Extends Leadership in Social Video & CTV with Agreement To Acquire OpenSlate

  4 years ago News

  

  DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, announced they have entered into an agreement to acquire OpenSlate (“OpenSlate”), a pre-campaign contextual targeting platform that enables brands to align advertising with suitable or [...]

• Bidstack Serves an Ace with New Wildlife Studios Partnership

  4 years ago News

  

  Bidstack is delighted to announce a new partnership with Wildlife Studios, creators of the world’s most popular mobile tennis game Tennis Clash, which will see them deliver unique branded experiences into the game. The activations will see brands featured across courts [...]

• Broadsign Hires Jonny Richardson to Lead the Australian Rollout of its DOOH Ad Buying Platform, Campsite

  4 years ago News

  

  Digital-out-of-home (DOOH) marketing technology developer Broadsign, today announced the hire of Jonny Richardson as Director of Business Development, APAC. Joining Broadsign from Living Image Media, where he was Sales Director, Richardson brings a wealth of experience, expertise, and relationships across [...]

• SEA Video Trends: Q&A with Kevin Smith, Blue Billywig

  4 years ago News

  

  This month has been a big one for Online Video Platform Blue Billywig, opening a new office in Singapore on the month of their 15th anniversary. We chatted with Kevin Smith, APAC Country Manager, about the new office, the main [...]

• MG Motor Becomes First Advertiser To Run Fully Carbon Offset Digital Campaign Using Good-Loop’s Green Ad Tag

  4 years ago News

  

  MG Motor announced they've partnered with global ad tech platform Good-Loop on a new climate-friendly online ad campaign to promote its new electric vehicle.  Digital advertising leaves a substantial carbon footprint around the globe, with a typical campaign emitting 5.4 tonnes [...]