Event Video
The Future of the Open Internet Starts at the Impression
In this fireside chat at ATS Singapore 2026, Index Exchange President & CEO Andrew Casale joins Ciaran O’Kane for an unfiltered discussion on how infrastructure, AI, and real-time decisioning are reshaping programmatic advertising, and how the open internet can compete on performance, efficiency, and simplicity without sacrificing transparency, interoperability, or control to walled gardens.
The next phase of programmatic advertising won’t be defined by more complexity, but by moving intelligence closer to where value is created: the impression itself. As data, models, and compute converge, containerisation and sell-side decisioning are opening a new path for the open internet – one where partners can bring algorithms, data, models, and bidding logic directly into the transaction stream to drive better outcomes at internet scale.