PressBox News

• DoubleVerify Report: CTV Bot Fraud Surges by 69%

  3 years ago News

  

  DoubleVerify , a leading software platform for digital media measurement, data, and analytics, today (May 18th, 2023) released its 2023 Global Insights Report, analysing trends from nearly 5.5 trillion media transactions across over 1,000 customers in nearly 100 countries. The report [...]

• PubMatic Partners with SeenThis

  3 years ago News

  

  PubMatic has agreed a new partnership with adaptive streaming specialist, SeenThis to deliver high-quality digital advertising while minimising carbon emissions. This initiative will give brands and agencies around the world a simple, efficient way to shift their buying behaviour in [...]

• Taboola Drives AI-Powered Personalisation For Top Publishers

  3 years ago News

  

  Taboola, a global leader in powering recommendations for the open web, has announced a new milestone for Homepage For You, its publisher platform offering that adds Artificial Intelligence (AI) to power editorial recommendations on publisher homepages. Homepage For You is part [...]

• Crimtan Partner with Dubai Media Incorporated

  3 years ago News

  

  Programmatic and data agency Crimtan has partnered with Dubai Media Incorporated (DMI) to launch an exclusive and exciting initiative this month. In this exclusive partnership, the two media specialists will combine their datasets, offering their clients the ability to target 1 [...]

• Blis’ e-Guide Reveals Nearly 25m Shoppers Consider Themselves to be Grocery Bargain Hunters This Year

  3 years ago News

  Blis, a truly unique planning and buying platform, announced the launch of its new e-Guide showing how grocery shoppers are buying across the UK to help marketers understand consumers’ preferences and motivations as well as practical tips on overcoming today’s [...]

• Adform Partners with Ad Net Zero to Strengthen Climate Commitment

  3 years ago News

  Global integrated advertising platform, Adform, today (May 17th, 2023) announces its strategic partnership with Ad Net Zero, advertising’s response to the climate emergency, to further solidify the business's dedication to building a more sustainable future for advertising in the UK.  Adform [...]

• Good-Loop’s Purposeful Ad Formats Raise £6m for Environmental Causes & Charities

  3 years ago News

  

  Almost 300,000 New Yorkers experiencing food insecurity fed for a day and 2,306 metric tonnes of carbon sequestered from the atmosphere through the restoration of mangrove forests and seagrass meadows.That’s just some of the social and environmental impact purpose-led ad [...]

• Clear Channel & Hivestack Partner for Programmatic Digital-Out-Of-Home (DOOH) In Italy

  3 years ago News

  

  Hivestack, the world’s largest, independent, programmatic digital-out-of-home (DOOH) ad tech company today (May 17th, 2023) announced the expansion of its multi-country partnership with Clear Channel through its latest integration with Clear Channel Italy.  Clear Channel Italy is a part of the [...]

• GumGum’s Accredited Contextual Solution, Verity™, Selected by  MediaMath

  3 years ago News

  

  GumGum, a contextual-first, global digital advertising platform, today (May 16th, 2023) announced that its leading contextual intelligence solution, Verity, will now be available in MediaMath’s demand-side platform (DSP) as the first MRC content-level accredited partner.  Advertisers can now take a mindset-first [...]

• DanAds Named to AdExchanger's 2023 Top 50 Programmatic Power Players List

  3 years ago News

  

  DanAds, a provider of advertising technology solutions, is proud to announce its inclusion in AdExchanger's 2023 Top 50 Programmatic Power Players list for the fourth consecutive year. The recognition is a testament to the company's outstanding contributions to the advertising [...]