PressBox Articles
Hivestack & MediaMath Announce Global Programmatic DOOH Partnership
Hivestack, the world’s leading independent programmatic digital out-of-home (DOOH) ad tech company, has today announced a strategic global partnership with MediaMath, the technology pioneer helping advertisers solve complex marketing problems. The partnership will see MediaMath and Hivestack combine their world-leading [...]
Xandr & Scibids Partner to Bring Customisable, Independent AI to Paid Digital Media Buyers
Xandr, and Scibids, the global leader in artificial intelligence for digital marketing, today announced a strategic alliance that seamlessly and automatically deploys Scibids AI within Xandr’s Invest DSP using Xandr’s Data Science Toolkit. The result is a frictionless experience for [...]
Exterion Media France Selects Hivestack as DOOH & SSP Partner
Hivestack, the world’s leading independent programmatic digital out of home (DOOH) ad tech company today announced a partnership with Exterion Media France. Through this partnership, Exterion Media’s inventory will be integrated into the Hivestack Supply-Side Platform (SSP), bringing additional scale [...]
Zeotap Report Reveals the Commercial Impact of Data Privacy
New research published by Zeotap, the next-generation Customer Data Platform, has revealed how data privacy can impact revenue through its potential to build or damage consumer trust. Showing that the real cost of data privacy done poorly is as likely [...]
An Open Letter to the Advertising Technology Industry from MGID
Russia's attack on Ukraine stretched into its sixth day on 1st March, with a huge armoured convoy moving toward the capital, Kyiv, and major cities hit by more heavy shelling. So far, at least 102 civilians in Ukraine have been killed [...]
DoubleVerify Earns MRC Accreditation Across Its Suite of Programmatic Targeting Services
DoubleVerify, a leading software platform for digital media measurement, data, and analytics, today announced that it has been granted accreditation by the Media Rating Council (MRC) across its suite of programmatic targeting services. The following services are now accredited: Fraud/IVT (SIVT and [...]
Bidstack Partner with Popular Farm Simulation Game Goodville
Bidstack, the leading in-game advertising platform, has announced an exclusive new partnership with Stork Limited for the popular farming game Goodville. The partnership will see Bidstack’s lightweight SDK integrated into the title allowing ads to be served seamlessly onto banners and [...]
Clear Channel LaunchPAD Launches in France with Hivestack as First DOOH SSP Partner
Hivestack, the leading global programmatic digital out-of-home (DOOH) ad tech company, today announced a partnership in France with Clear Channel Europe’s programmatic buying platform, LaunchPAD. Through this new partnership, Clear Channel will integrate with Hivestack as its first DOOH SSP [...]
Making Science Places 2021 Gross Accounting Margin at €108.2M Post International Expansion
Making Science, a technology and digital marketing consultancy specialising in e-commerce and digital transformation, has presented its financial results for the 2021 financial year. The consultancy has achieved a record turnover, reaching €108.2m (£90.2m), 87.7% more than the previous year. Additionally, gross [...]
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