In today’s Digest, we discuss the IAB launching a faster ad auction protocol, NBCUniversal preparing to debut its new NBC Sports Network, and Alibaba rolling out an AI tool to streamline sourcing.

Teads is announcing a new partnership with myTV SUPER to bring advertisers exclusive access to one of Hong Kong’s most valuable connected TV (CTV) touchpoints - the myTV SUPER Homescreen on set-top box devices. myTV SUPER is Hong Kong’s leading OTT [...]

AUDIENCES, the UK-founded software company pioneering first-party data activation for brands and data-owners has secured £2.1 million in funding to accelerate its go-to-market strategy. The main investor in this oversubscribed round is FirstPartyCapital (FPC), the leading investor at the heart of the ad [...]

In today’s Digest, we cover Amazon expanding its global reach with a low-cost Bazaar app, OpenAI proposing teen safety standards amid rising scrutiny, and Google’s AI Overviews disrupting traffic for the Daily Mail.

In today’s Digest, we cover Comcast in talks to buy ITV’s broadcast arm for £2bn, Apple nearing a USD$1bn deal to power a Siri overhaul with Google’s Gemini AI, and the EU weakening its landmark AI Act amid Big Tech [...]

DoubleVerify, the leading software platform to verify media quality, optimise advertising performance and prove campaign outcomes, has announced the launch of new industry-first streaming TV offerings designed to give advertisers greater transparency, control, and efficiency across their streaming TV investments.  In [...]

This week, AI faces lawsuits and security challenges as streaming giants chase billion-dollar milestones and media power plays reshape the screen. In today’s MadTech Daily, we discuss documents revealing Meta’s profits from scam ads, Netflix entering its third year of [...]

In today’s Digest, we discuss Amazon Ads expanding its sports streaming inventory, Getty and Perplexity inking a multi-year deal to power AI search visuals, and Sky, BBC, and ITN urging a crackdown on Big Tech.

In today’s Digest, we look at ChatGPT adding PayPal shopping and OpenAI hitting a $500bn valuation. We also cover Musk launching an AI encyclopedia as well as  StarHub and Mediacorp teaming up for Singapore viewers.

Today, VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, announced a strategic partnership with BIG OUTDOOR, the preferred choice for the most coveted out-of-home media assets in the US, expanding programmatic access to premium digital inventory stateside. The partnership [...]