"Programmatic has democratised live sport": Q&A with John Matthews, Foxtel Media
Charlotte McEleny talks to Foxtel's Executive Director of Advanced Advertising about the power of programmatic for live sports, and the fine line between ad innovation and audience experience...
Blasto Ad Tech Ecosystem Releases 2025 Results Focused on Supply Control & DSP Launch
Blasto, a global programmatic advertising ecosystem, has reported its 2025 operational results, outlining platform developments across demand-side tooling, verification infrastructure, and service innovations, as well as the launch of a new DSP offering designed for small and mid-sized agencies. According to [...]
MarkApp Introduces MarkDash - A Centralised Reporting & Partner Operations Platform
MarkApp today (3rd February, 2026) announced the launch of MarkDash, its centralised reporting and partner operations platform designed to deliver real-time visibility, actionable insights, and operational control across programmatic advertising workflows. MarkDash serves publishers, app developers, OEMs, SSPs, brands, and agencies [...]
Jet Line’s MORE Digital Inventory Available via VIOOH
Jet Line has made its MORE digital out-of-home inventory available via VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform. This step enables international advertisers and media agencies to include Jet Line’s inventory in programmatic DOOH campaigns planned across [...]
VIOOH Partners With Atmosphere TV to Unlock Programmatic Access to Largest Streaming TV Platform for Businesses
Today (15th January, 2026), VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, announced a strategic partnership with Atmosphere TV, the world's largest streaming TV platform built for businesses, expanding access to premium place-based video inventory in the UK, [...]
RedCircle Partners with Audion to Expand Programmatic Podcast Demand in European Markets
A new partnership established between digital audio specialist Audion and global podcast advertising platform RedCircle expands podcast advertising and revenue opportunities for creators and brands on both sides of the Atlantic. The direct connection with Audion’s curated podcast marketplace gives RedCircle [...]
Azerion’s AI-Powered Programmatic DOOH Campaign for Luxury Brand Maison El Nabil Takes Purchase Intent to 41%
European digital advertising platform Azerion has unveiled the results of its high-performing programmatic omnichannel strategy for luxury fragrance brand Maison El Nabil; the campaign was executed through Azerion’s HAWK DSP in partnership with outdoor specialist Hypermedia and AiOO’s real-time audience [...]















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