AdPushup, a leading ad revenue optimisation platform by Zelto Inc is recognised as the ‘Top Payor’ in the OAREX’s bi annual "Top Payors 2022" list. The list features programmatic demand partners who have been dependable and have a consistent track [...]

In today's ExchangeWire news digest: Apple loses search chief to Google; Alibaba muted on Singles Day results; and S4 Capital reports 29% increase in like-for-like revenue. Apple loses search chief to Google Apple has lost Srinivasan Venkatachary, a key senior director within [...]

Taboola, a global leader in powering recommendations for the open web, helping people discover things they may like, announced Taboola Header Bidding, a new capability that expands on the native bidding service originally launched in April 2022, empowering advertisers to [...]

Programmatic experts Crimtan have announced today (October 6th, 2022) the appointment of Pete Kelly as UK commercial director. In his new role, Kelly will head up the UK commercial team and is tasked with driving new and existing business opportunities both [...]

In this exclusive Q&A, Loïc Sfiligoi, co-founder & CEO of Pubstack, discusses the challenges publishers are currently facing when it comes to data and monetisation, and what changes need to be made to help overcome them.   How has the digital advertising [...]

Pubstack’s goal has always been to provide digital media companies with a data-driven approach to building, maintaining, optimising, and monitoring ad stacks. In order to continue to empower them in such a fast-paced and changing environment, Pubstack has designed the [...]

Mediamond annonce un nouveau partenariat avec la société Adomik. Cette dernière, basée à Paris, New York et active dans le monde entier, aide les éditeurs à gérer et optimiser leurs campagnes programmatiques afin de maximiser leurs revenus, via sa plateforme [...]

Mediamond annuncia la nuova partnership con Adomik, la società con sede a Parigi e New York e attiva in tutto il mondo, che attraverso la sua piattaforma di advertising analytics supporta gli editori nella gestione e ottimizzazione delle campagne in [...]

Mediamond today (September 6th, 2022) announces a new partnership with Adomik, a Paris and New York-based company that, through its advertising analytics platform, helps publishers worldwide manage and optimise programmatic campaigns to maximise revenues. The partnership with Adomik allows the sales [...]

In today's ExchangeWire news digest: Meta investors prepare for a drop in revenue as the company revamps its platforms to compete with TikTok; Shopify prepares to cut its workforce by about 10%; and contextual advertising company Seedtag amasses €250m (£211m) [...]