Latest Stories

• Verve Group Appoint Michael Brooks as Chief Operating Officer

  3 years ago News

  Verve Group, an advertising technology ecosystem and a part of Media Games Invest, today (September 7th, 2022) announced that Michael Brooks has been appointed as chief operating officer.  The announcement was made by Sameer Sondhi, co-CEO of Verve Group and [...]

• VlogBox Launches Kids Room TV to Help Creators Expand Their Audiences

  3 years ago News

  

  During the recent Kidscreen Summit 2022, VlogBox, a top CTV channel development, content distribution, and monetisation platform, presented a new channel - Kids Room TV to help creators expand their audiences while offering kids access to engaging and entertaining animation [...]

• The Rise of Personified Advertising - Q&A with Ossie Bayram, Ogury

  3 years ago News

  

  The ad tech industry is facing an ultimatum: cling to an old world doomed to disappear, or look for a more fitting alternative to its current model. In this article, Ossie Bayram, UK country director at Ogury, goes over the [...]

• SAP Boosts Brand Awareness Using GumGum’s High Impact Ad Formats

  3 years ago News

  

  GumGum, a contextual-first global digital advertising platform, has announced that multinational software company, SAP, has become the first brand in EMEA to leverage both GumGum’s high impact desktop skin advertising unit, and its cookieless contextual targeting solution, VerityTM, to significantly [...]

• Mediamond Signe un Partenariat Avec Adomik pour L’Optimisation de ses Capagnes Digitales Programmatiques

  3 years ago News

  

  Mediamond annonce un nouveau partenariat avec la société Adomik. Cette dernière, basée à Paris, New York et active dans le monde entier, aide les éditeurs à gérer et optimiser leurs campagnes programmatiques afin de maximiser leurs revenus, via sa plateforme [...]

• Mediamond Partner con L' Adomik per L’ottimizzazione Delle Campagne Digital in Programmatic

  3 years ago News

  

  Mediamond annuncia la nuova partnership con Adomik, la società con sede a Parigi e New York e attiva in tutto il mondo, che attraverso la sua piattaforma di advertising analytics supporta gli editori nella gestione e ottimizzazione delle campagne in [...]

• Mediamond Partner with Adomik for the Optimisation of Digital Programmatic Ad Campaigns

  3 years ago News

  

  Mediamond today (September 6th, 2022) announces a new partnership with Adomik, a Paris and New York-based company that, through its advertising analytics platform, helps publishers worldwide manage and optimise programmatic campaigns to maximise revenues. The partnership with Adomik allows the sales [...]

• Yahoo Teams Up With StarHub to Launch Premier League Topic Hub

  3 years ago News

  

  Yahoo and StarHub, Singapore’s official broadcaster of the Premier League, have teamed up to launch a dedicated Premier League topic hub on Yahoo Singapore. A one-stop destination for avid Premier League fans, the topic hub will comprise all the latest [...]

• Instagram Fined for Violating Children’s Privacy; China Orders Tech Firms to ‘Improve Traceability’ of Users

  3 years ago News

  

  In today's ExchangeWire news digest: Instagram is fined in Ireland for violating children’s privacy; China orders tech firms to identify and punish users perpetuating fake news; and Gokomodo raises USD$26m (£22m) in a series A funding round.   Ireland fines Instagram €405m [...]

• Leading the Conversation: the Latest Trends in Singapore

  3 years ago News

  

  With ATS Singapore just two weeks away, we take a look at what’s going on in the city, and the wider APAC region. Read on for expert advice from some of our ATS Singapore speakers, as they discuss first-party data, [...]