Weekly Roundup: Europe
E-Commerce to Hit USD$1.5 Trillion by 2021; Marks & Spencer Invests in Retail Tech Transformation
RetailTechNews rounds up some of the biggest stories in the European retail technology space. In this week’s edition: Retail continues to grow; M&S invests in technology transformation; and Mobile remains challenging for retailers. E-commerce to Reach USD$1.5tn (£1tn) by 2021 According to [...]
Amazon TAM Available in Europe; Mediacom Launches DOOH Trading Desk
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Amazon TAM launches in Europe; DOOH trading desk by Mediacom; Adyoulike receives JICWEBS Good Practices stamp of approval; and Captify welcomes new [...]
EU Antitrust Authorities to Focus on Data Collection; Fetch Media Sues Uber
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: EU threatens data collection of big internet players with scrutiny; Fetch Media takes Uber to court; Sizmek promises total transparency; and New [...]
Triton Digital Takes Audio Marketplace to South Africa; Captify Expands to Spain
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Triton Digital partners with South African 365 Digital; Captify expands to Spain; Bitposter collaborates with OOH Yes; Lotame integrates Nordics data; Independent [...]
£3.4bn Programmatic Ad Spend in 2017; Guardian Partners with Improve Digital
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Programmatic ad spend to continue growth; Improve Digital supplies SSP for the Guardian; Fraudlogix adds ads.txt; GDPR investments to grow; and Smart’s [...]
Lack of Transparency Kills Ad Spend; Adventori & Adyoulike Collaborate
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Ad spend under threat from lack of transparency; Adventori and Adyoulike partner; Ligatus starts native ad network; Viral content providers most likely [...]
IAB Europe GDPR Consent Mechanism; AppNexus to Enforce Ads.txt
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: IAB Europe provides GDPR consent mechanism; AppNexus to enforce ads.txt; Meetrics provides viewability verification for Facebook ads; IAB Attitudes to Programmatic study; [...]
Adform Uncovers Hyphbot Scam; Audience Data Demand Increases
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Adform identifies massive Hyphbot scam; Increasing demand for audience data; New attribution product by Location Sciences; Ad blocking guide by AOP; Tapad [...]
DigiTrust Gains Momentum; Advertisers Find Agencies Untrustworthy
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: DigiTrust reaches critical mass; Study finds advertisers hypercritical of agencies; TabMo partners with Adyoulike; Suggestv closes seed funding round; and TVSquared buys [...]
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