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  • Bladerunner or Run of the Mill? The Evolution of Out-of-Home Advertising

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  • How to Stay Ahead of the Personalisation Game

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  • Waking the Sleeping Giants for Mobile Opportunities: Q&A with Itamar Benedy, CEO, Glispa

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  • Playable Ads Need Emphasis on Creative & Technical Design: Q&A with Jeff Marshall, CrossInstall

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  • Successful Audience Modelling: Retail Data as a Catalyst for Creativity

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  • Upper vs Lower Funnel: What Native Advertising Can Do for Retail Performance

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  • AdWeek Europe 2018: Industry Responds

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  • 97% of Targeting Strategies Have No Targeted Creative: Q&A with Oli Marlow Thomas, Ad-Lib Digital

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  • APAC Programmatic to Go For Co-Ops & More Bidding Options

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  • Targeting China Consumers Requires QR & Other Local Support

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