Writing exclusively for ExchangeWire, Alexander Qvitzau Lund, director of ad operations & ad technologies at Upday, and judging panel member for The Wires Global 2021, provides an insight into how the publisher adapted their monetisation strategy to the age of [...]

Total Media Solutions, an advertising technology solutions provider that helps publishers globally manage their revenue and create value-added experiences for users, announces the launch of sTag, which allows publishers to implement their revenue management strategy from a single tag. Traditionally any [...]

Pubstack organiza el evento online ‘‘Demystifying Ad Refresh: How to Make more Revenue with Ad Refresh without Harming your Inventory" En su continua búsqueda de más ingresos por publicidad, los editores han probado muchas técnicas, ya sea aumentando el número de [...]

Pubstack organizza l'evento online ‘‘Demystifying Ad Refresh: How to Make more Revenue with Ad Refresh without Harming your Inventory". Gli editori testano continuamente diverse tecniche per generare ricavi pubblicitari supplementari. Ad esempio aumentando il numero di ad units in pagina, o [...]

Pubstack veranstaltet das Online-Event ''Demystifying Ad Refresh: How to Make more Revenue with Ad Refresh without Harming your Inventory?'' Publisher haben bei ihrer kontinuierlichen Suche nach mehr Werbeeinnahmen viele Techniken getestet, sei es die Erhöhung der Anzahl von Ad-Units, die [...]

Pubstack is running the online event "Demystifying Ad Refresh: How to Make more Revenue with Ad Refresh without Harming your Inventory". Publishers have tested many techniques in their continuous quest for more ad revenues, be it increasing the number of ad [...]

Pubstack, in partnership with Didomi, conducted analysis to understand how to best monetise the no-consent inventory. After two webinars in English and German on this topic, Pubstack has produced a free guide: “The Guide to Maximising Monetisation while Respecting User Choice”. [...]

Pubstack veranstaltet das Online-Event `How to Boost Ad Revenues with Analytics? Actionable insights from your ad stack’. In den letzten Jahren hat sich Ad-Tech zu einem komplexen Umfeld entwickelt, in der Publisher zunehmend mit dem Tagesgeschäft beschäftigt sind und darum kämpfen, [...]

Pubstack organiza el evento online "How to Boost Ad Revenues with Analytics? Actionable insights from your ad stack". Durante los últimos años, la tecnología publicitaria se ha convertido en un entorno complejo en el que los editores están, cada vez más, [...]

Pubstack is running the online event ‘How to Boost Ad Revenues with Analytics? Actionable insights from your ad stack’. During the last years, ad tech has become a complex environment where Publishers are, more and more, wrapped up in dealing with [...]