Video advertising platform Unruly today released a study that investigates consumer attitudes and consumption habits in Singapore around connected TV (CTV) during the COVID-19 pandemic.   CTV consumption is on the rise in Singapore, with previous research by Unruly showing that 43% of Singapore consumers are spending more [...]

In this weekly segment, ExchangeWire sums up key industry updates in ad tech from around the globe. In this edition: John McAfee announces world's first fully private 4G network, 'The Ghost Cell Phone Data Service'; the Monetary Authority of Singapore's [...]

In today's ExchangeWire news digest: Singapore's money authority's blockchain initiative, 'Project Ubin', passes initial commercial testing; podcast ad revenues see some growth in spite of the ongoing Coronavirus crisis; and US e-commerce and SaaS firm BigCommerce files to go public.   Singapore’s [...]

Cavai the leading conversational advertising platform announces the launch into Asia Pacific with a new office opening in Singapore. The launch also includes the appointment of Lars Bjorge as APAC chairman. Cavai has seen significant growth over the last two [...]

Integral Ad Science (IAS), the global leader in digital ad verification, surveyed over 1,000 consumers in Singapore and Indonesia about online data collection, data privacy, and targeted advertising to understand how they perceive data privacy and digital advertising practices amid [...]

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and in this edition: AU Consumers Slow to Act on Privacy Concerns; Singapore Programmatic Ad Spend for Travel Audiences Grows 280%; [...]

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and in this edition: Singapore Publisher Merges Content Marketing Units to Create 'Sweet'; Japanese Agency Spins Up Creative Unit; AU Investment [...]

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and in this edition: Almost Half of ANZ Marketers See Traditional Paid Ads As Overrated; China to See Biggest Ad Spend [...]

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and in this edition: Mobile & Video Fuel AU Ad Spend; Sports PMP Opens Up in SEA Markets; IAS Acquisition Will [...]

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and in this edition: AANA Forms Alliance with PwC's CMO Advisory; Forsman & Bodenfors Goes to Singapore; Majority of Australians Read [...]